Marketing Executive

The Marketing Executive at Xelix plays a crucial role in supporting the Event Marketing Manager by planning and executing a range of events. With hands-on experience, this position focuses on delivering world-class events that drive engagement and accelerate growth for the company. Expect to collaborate across teams, manage campaigns, and create engaging materials to make each event a success.

To excel as a Marketing Executive at Xelix, candidates should have 1-2 years of marketing experience with a solid understanding of B2B marketing principles. Strong copywriting and email marketing skills are essential, alongside a detail-oriented demeanor and excellent communication abilities. Familiarity with event management and project coordination would be advantageous.

If you’re excited about the opportunity to work as a Marketing Executive at Xelix, you can apply directly through our careers page. Make sure to highlight your relevant experience and enthusiasm for marketing events in your application to stand out as a candidate. We welcome individuals from all backgrounds to apply!

As part of the Marketing Executive role at Xelix, candidates will work on a variety of events including third-party conference sponsorships, in-person events like workshops and roundtables, as well as virtual events such as industry user groups and masterclasses. The flagship event, Xelix Connect, is also a key focus, making this role pivotal for our marketing strategy.

Xelix boasts a vibrant and inclusive working culture that values collaboration and innovation. As a Marketing Executive, you’ll be part of a supportive team that encourages sharing of ideas and personal growth. Additionally, Xelix offers hybrid working options and exciting team activities to foster a strong workplace community.

Absolutely! At Xelix, we believe in nurturing talent and providing opportunities for professional development. As a Marketing Executive, you'll gain invaluable experience in event marketing and cross-channel campaigns, with plenty of chances to grow your skills and advance in your marketing career.

Xelix offers a comprehensive benefits package for the Marketing Executive role, including a competitive salary, 27 days of annual leave, hybrid working options, and comprehensive private medical and dental coverage. Furthermore, we invest in our employees' wellbeing with a £500 personal development budget, annual team retreats, and a vibrant social culture!

When answering this question, consider discussing specific events you’ve worked on previously, detailing your role and how your contributions led to the overall success of those events. Highlight your ability to manage logistics, communicate effectively, and any strategies you employed to increase attendee engagement.

To effectively answer, share your approach to managing time and tasks. Discuss tools or methods you use, such as prioritization matrices or project management software. Emphasize your organizational skills and ability to remain calm under pressure.

Your answer should cover various aspects of email marketing including audience segmentation, crafting compelling subject lines, A/B testing, and analyzing metrics post-campaign. Demonstrating knowledge of tools like HubSpot can also be advantageous.

In your response, focus on key performance indicators (KPIs) such as attendee feedback, lead generation, and engagement levels. Discuss specific metrics you’ve used in past roles, like post-event surveys and follow-up engagement rates.

Share details of a specific successful campaign, including your role, the campaign goals, and the results. Use quantifiable data to demonstrate your contribution, such as increased registration numbers or social media engagement.

Highlight your adaptability and problem-solving skills. Share examples of how you’ve successfully navigated challenges in real-time, maintaining communication with team members and ensuring that events run smoothly despite unexpected issues.

In your answer, emphasize the importance of teamwork in successful marketing efforts. Provide examples of how you've collaborated with different departments, such as sales or product teams, to align goals and enhance marketing initiatives.

Discuss any resources you use to stay informed about industry trends, such as following relevant blogs, attending webinars, and networking with other marketers. Mention the importance of continuous learning and adaptability in the ever-changing marketing landscape.

Talk about the types of content you’ve created for events, such as brochures, social media posts, or promotional videos. Highlight any collaboration you’ve done with design teams and how effective content enhances event marketing.

This question allows you to express your passion for marketing and the specific reasons you’re excited about Xelix. Mention the company’s innovative approach, team culture, and how the role aligns with your career goals and interests in event marketing.