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Marketing & E-Commerce Director/Senior Manager

Company: AOSOM E-COMMERCE INC

Website:https://www.aosom.com.cn/

Company profile:

AOSOM E-Commerce Co., Ltd. was established in 2013 and is a cross-border e-commerce company specializing in home furnishings, outdoor goods, sports equipment, baby toys, pet products, and more. Its primary target market includes European and American consumers. Recognized as a "Demonstration E-Commerce Enterprise" by the Ministry of Commerce, AOSOM ranked among the top 100 Chinese cross-border e-commerce companies and the top 100 digital trade companies in China in 2023.

Over the years, AOSOM has upheld its core values of being enterprising, responsible, open, innovative, and agile, while continuously driving internal innovation. Leveraging its strengths in products, services, overseas warehouses, private brands, and proprietary technologies, the company has built a robust global system for warehousing, marketing, logistics, and after-sales support.

Title: Marketing & E-Commerce Director/Senior Manager

Salary range :160K-180K /year

Location: 7777 Center Ave. Suite 220, Huntington Beach, CA 92647

Key Responsibilities:

  • Oversee and actively contribute to the management and improvement of the P&L across e-commerce channels, including the company website, social media platforms, and retail marketplaces such as Amazon, Walmart, Target, The Home Depot, Lowe's, Bed Bath & Beyond, Wayfair, and Chewy.
  • Own the e-commerce forecasting process, ensuring accurate, data-driven predictions to inform strategic decision-making.
  • Serve as a strategic leader in identifying and driving new revenue and profit opportunities, managing and executing the e-commerce promotional and sales calendar, with the ability to lead initiatives directly or delegate to cross-functional teams as needed.
  • Oversee key performance areas such as merchandising, bundling, online sales, promotions, and other initiatives, ensuring prioritization and alignment with business objectives across all channels.
  • Leverage UI/UX insights and analytics to optimize site performance while delivering a positive and seamless customer experience.
  • Develop and drive the product roadmap, including new product launches, promotions, and other initiatives aimed at driving revenue.

Requirements:

  • Proficiency in e-commerce management and analytics, with a proven track record of driving business results.
  • Experience in team management.
  • Demonstrated success in developing and implementing e-commerce strategies.
  • Strong communication and leadership skills.
  • Knowledge of digital marketing trends and tools.

 

Reporting to the COO/Assistant General Manager, the Director of E-commerce will spearhead initiatives to improve key performance metrics, including AOV (Average Order Value) and LTV (Lifetime Value), while enhancing the digital product experience to complement the company’s physical products.

The ideal candidate is highly skilled in developing and executing product roadmaps, thrives on translating strategy into action, and possesses a deep understanding of the intersection between marketing, customer experience, and technology. This role involves managing e-commerce channels, including the company’s website, social media platforms, and retail partner channels such as Amazon, Walmart, Target, The Home Depot, Lowe's, Bed Bath & Beyond, Wayfair, and Chewy. The candidate must effectively prioritize initiatives while collaborating with cross-functional teams.

 

Note: onsite position

Address: 7777 Center Ave. Suite 220, Huntington Beach, CA 92647

Average salary estimate

$170000 / YEARLY (est.)
min
max
$160000K
$180000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Marketing & E-Commerce Director/Senior Manager, IT`S ABREEZE

Join AOSOM E-COMMERCE INC as the Marketing & E-Commerce Director/Senior Manager and take the reins of our vibrant e-commerce strategy! Since our founding in 2013, we’ve established ourselves as a leading cross-border e-commerce company, specializing in a variety of home furnishings, outdoor goods, sports equipment, baby toys, and pet products. Our primary market focus is on European and American consumers, and we're proud to have been recognized as a top-tier company in the industry. In this pivotal role, you will oversee management improvements of the P&L across various e-commerce channels, ensuring sales through our website, social media platforms, and major retail marketplaces like Amazon and Walmart are thriving. You'll be at the forefront of forecasting processes that enable data-driven strategic decisions and identifying new revenue opportunities. Your ability to lead initiatives directly or collaborate with cross-functional teams will be essential as you manage promotional sales calendars and assess key performance metrics such as average order value and lifetime value. With your proficiency in e-commerce management, communication skills, and passion for enhancing customer experiences, you will develop product roadmaps that drive revenue and deliver seamless online shopping experiences. If you're ready to make an impact in a thriving organization that values innovation and agility, we encourage you to apply for this exciting opportunity today!

Frequently Asked Questions (FAQs) for Marketing & E-Commerce Director/Senior Manager Role at IT`S ABREEZE
What does the Marketing & E-Commerce Director/Senior Manager do at AOSOM E-COMMERCE INC?

The Marketing & E-Commerce Director/Senior Manager at AOSOM E-COMMERCE INC is responsible for overseeing the management of e-commerce channels, enhancing profitability, and driving strategic initiatives to improve the overall performance of our online presence across platforms.

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What qualifications are required for the Marketing & E-Commerce Director/Senior Manager position at AOSOM E-COMMERCE INC?

Candidates for the Marketing & E-Commerce Director/Senior Manager role at AOSOM E-COMMERCE INC should have proven experience in e-commerce management, strong leadership skills, a track record of implementing successful e-commerce strategies, and be proficient in analytics.

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How does AOSOM E-COMMERCE INC support e-commerce initiatives?

AOSOM E-COMMERCE INC supports e-commerce initiatives by leveraging its comprehensive global system in warehousing, marketing, and customer support, alongside advanced proprietary technologies that enhance overall operational efficiency.

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What will my daily responsibilities be as the Marketing & E-Commerce Director/Senior Manager at AOSOM E-COMMERCE INC?

As the Marketing & E-Commerce Director/Senior Manager, your daily responsibilities will include managing the e-commerce channels, overseeing P&L, developing promotional strategies, and ensuring a seamless customer experience through UI/UX optimizations.

Join Rise to see the full answer
What makes AOSOM E-COMMERCE INC a unique employer for the Marketing & E-Commerce Director/Senior Manager?

AOSOM E-COMMERCE INC is unique for its esteemed recognition as a 'Demonstration E-Commerce Enterprise' and its commitment to innovation, making it an exciting workplace for professionals passionate about driving meaningful change in the e-commerce landscape.

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What will be the focus of my work as the Marketing & E-Commerce Director/Senior Manager at AOSOM E-COMMERCE INC?

Your focus as the Marketing & E-Commerce Director/Senior Manager will be on enhancing overall e-commerce performance and customer experience, while strategically managing revenue growth through detailed forecasting and roadmaps.

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How important is team management experience for the Marketing & E-Commerce Director/Senior Manager role at AOSOM E-COMMERCE INC?

Team management experience is critical for the Marketing & E-Commerce Director/Senior Manager role at AOSOM E-COMMERCE INC as it involves collaborating with cross-functional teams to implement e-commerce strategies effectively.

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Common Interview Questions for Marketing & E-Commerce Director/Senior Manager
Can you describe your experience with e-commerce management in previous roles?

In answering this question, highlight specific instances where you managed e-commerce channels and drove results. Discuss relevant metrics, your strategies for optimizing performance, and how you adapted to market changes.

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How do you keep up with digital marketing trends relevant to e-commerce?

Demonstrate your proactive approach to staying informed about digital marketing trends, including subscribing to industry newsletters, attending webinars, and participating in relevant online forums.

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What strategies would you implement to enhance customer experience on our e-commerce platforms?

Be prepared to discuss specific strategies you’ve used to improve customer experience, focusing on user interface improvements, personalized marketing, and handling customer feedback effectively.

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How do you prioritize tasks when managing multiple e-commerce platforms?

Share your methodology for task prioritization, emphasizing the importance of aligning initiatives with business objectives, leveraging data analytics, and maintaining clear communication with team members.

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Can you provide an example of a successful e-commerce campaign you led?

Highlight a specific e-commerce campaign that showcases your ability to strategize and execute, including the goals, the processes involved, and the measurable outcomes that demonstrate success.

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What are some key metrics you focus on to assess e-commerce performance?

Discuss key performance indicators like AOV, LTV, conversion rates, and customer satisfaction scores, along with how you have previously used these metrics to drive e-commerce decisions.

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How would you approach product roadmap development for e-commerce?

Describe your step-by-step approach to creating a product roadmap that aligns with the overall business strategy, involves stakeholder input, and focuses on customer needs.

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How do you ensure effective cross-functional collaboration in e-commerce projects?

Talk about specific tools and communication practices you utilize to facilitate collaboration among different departments and ensure successful project execution.

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What challenges have you faced in e-commerce management and how did you overcome them?

Share a detailed story about a particular challenge you faced in e-commerce management, explaining the steps you took to overcome it and the positive outcomes achieved.

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Describe your leadership style when managing an e-commerce team.

Be honest about your leadership style and provide examples of how you motivate your team, delegate tasks, and create an environment that encourages collaboration and innovation.

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MATCH
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FUNDING
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TEAM SIZE
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LOCATION
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EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
November 28, 2024

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