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ISV Partner Account Manager, SMB

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit careers.klaviyo.com to see how we empower creators to own their own destiny.

The ISV Partner Account Manager plays a pivotal role in driving revenue growth through strategic partnerships with managed Independent Software Vendors (ISVs). This role is focused on executing high-impact go-to-market strategies that generate sales and increase market share. The ISV Partner Manager will work closely with sales and marketing to maximize the sales potential of partnerships, ensuring that both the company and its partners achieve their revenue targets. This role will also work closely with Partner Managers on the ISV Program or Platforms who are focused on global strategy, integration quality & driving integration adoption. 

How you'll make an Impact:

  • Revenue Growth & Sales Strategy:
    • Execute joint go-to-market strategies with ISV partners that directly contribute to partner-sourced revenue growth.
    • Manage pipeline and booking targets that are directly driven from the partner. 
    • Collaborate with partners to create joint sales initiatives, including co-selling, lead generation, and pipeline acceleration.
  • Sales Enablement & Execution:
    • Support sales teams in effectively speaking to partner solutions (ie. join calls as needed).
    • Drive co-selling opportunities by aligning partner solutions with sales team goals, creating joint value propositions, and managing the sales process.
    • Track and monitor sales performance metrics like pipeline connected to ISV partnerships. 
  • Partner Relationship Management:
    • Build and maintain strong, revenue-focused relationships with partners, serving as the main point of contact for all GTM activities.
    • Conduct regular business reviews with partners to assess revenue performance, identify new sales opportunities, and address any challenges.
  • Marketing Collaboration & Demand Generation:
    • Work with marketing teams to develop and execute joint demand generation campaigns that drive sales leads and conversions.
    • Manage and track leads that come from partner activities such as co-marketing or events. 
    • Share co-branded marketing materials, case studies, and success stories to support sales efforts and increase market visibility.
    • Participate in industry events, webinars, and other promotional activities to generate leads and build brand awareness.
  • Performance Monitoring & Reporting:
    • Monitor and report on the sales performance of partnerships, using KPI sourced-partner revenue to measure success and identify areas for improvement.
    • Provide regular updates to senior management on revenue outcomes and growth opportunities.
    • Continuously refine GTM strategies based on performance data and market feedback to drive ongoing revenue growth.

What You'll Bring:

  • Sales Orientation: A strong focus on achieving revenue targets and driving sales growth through strategic partnerships.
  • Negotiation & Influence: Ability to negotiate effectively with partners to create win-win sales opportunities.
  • Market & Product Knowledge: Deep understanding of the market and product landscape to effectively position partner solutions.
  • Data-Driven Decision Making: Ability to analyze sales data and use insights to refine strategies and drive continuous improvement.
  • Collaborative Leadership: Ability to lead cross-functional teams in executing high-impact GTM initiatives.

 

#LI-Hybrid #LI-Boston

The pay range for this role is listed below. Sales roles are also eligible for variable compensation and hourly non-exempt roles are eligible for overtime in accordance with applicable law. This role is eligible for benefits, including: medical, dental and vision coverage, health savings accounts, flexible spending accounts, 401(k), flexible paid time off and company-paid holidays and a culture of learning that includes a learning allowance and access to a professional coaching service for all employees.

Base Pay Range For US Locations:
$76,000$114,000 USD

Get to Know Klaviyo

We’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.

Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@klaviyo.com), instant messaging platforms, or unsolicited calls. 

You can find our Job Applicant Privacy Notice here.

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Average salary estimate

$95000 / YEARLY (est.)
min
max
$76000K
$114000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About ISV Partner Account Manager, SMB, Klaviyo

Join Klaviyo as an ISV Partner Account Manager and play a key role in driving revenue growth through innovative partnerships with independent software vendors (ISVs) right here in Boston, MA! At Klaviyo, we embrace the diverse backgrounds and experiences of our team members, understanding that each unique perspective enriches our workplace culture. In this dynamic role, you will be responsible for executing effective go-to-market strategies that will not only boost sales but also help to strengthen our market presence. You'll collaborate closely with our sales and marketing teams to maximize the potential of partnerships, ensuring targets are met and exceeded. As an ISV Partner Account Manager, you'll be the main liaison for our partners, conducting regular business reviews to identify opportunities for growth. Your efforts will directly contribute to managing the sales pipeline and align initiatives that leverage our partners' strengths. With the support of marketing, you will design demand generation campaigns to drive leads and conversions, showing how Klaviyo empowers creators to own their success. Additionally, you will monitor and report on sales performance, fine-tuning strategies based on metrics and data analysis. If you have a strong sales orientation, effective negotiation skills, and a passion for building rewarding relationships, we’d love to see how you can make an impact at Klaviyo!

Frequently Asked Questions (FAQs) for ISV Partner Account Manager, SMB Role at Klaviyo
What is the role of an ISV Partner Account Manager at Klaviyo?

The ISV Partner Account Manager at Klaviyo is responsible for driving revenue growth through strategic partnerships with independent software vendors. This role focuses on executing go-to-market strategies, enhancing sales performance through collaboration with partners, and managing relationships for ongoing success.

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How does Klaviyo support ISV Partner Account Managers in achieving sales targets?

Klaviyo equips ISV Partner Account Managers with resources for successful sales execution, including access to co-selling initiatives, joint marketing campaigns, and regular performance monitoring to ensure that both the company and its partners meet their revenue goals effectively.

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What are the key skills needed for an ISV Partner Account Manager at Klaviyo?

An ISV Partner Account Manager at Klaviyo should possess a strong sales orientation, excellent negotiation skills, and deep market knowledge. Data-driven decision-making and the ability to lead cross-functional teams are also essential for thriving in this role.

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Where is the ISV Partner Account Manager position located?

The ISV Partner Account Manager position is based in Boston, MA. Klaviyo embraces a hybrid work environment, allowing our team members to balance remote and in-office work for improved productivity.

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What kind of training or support does Klaviyo provide for ISV Partner Account Managers?

Klaviyo offers a robust culture of learning for ISV Partner Account Managers, including a learning allowance, professional coaching, and ongoing access to resources that promote skill development and career advancement.

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What benefits can ISV Partner Account Managers expect working at Klaviyo?

ISV Partner Account Managers at Klaviyo enjoy a competitive pay range, including variable compensation, as well as benefits like medical coverage, flexible paid time off, and a healthy work-life balance through a supportive company culture.

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How important is collaboration in the ISV Partner Account Manager role at Klaviyo?

Collaboration is vital for the ISV Partner Account Manager role at Klaviyo. You'll work closely with sales, marketing, and partners to co-create strategies and campaigns that drive shared success, demonstrating the importance of teamwork in achieving revenue growth.

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Common Interview Questions for ISV Partner Account Manager, SMB
How do you prioritize your tasks when managing multiple partnerships as an ISV Partner Account Manager?

To prioritize effectively, I assess the potential revenue impact and urgency of each partnership. I create a structured plan that incorporates regular check-ins with partners and sets clear objectives to ensure that I stay aligned with both partner and company goals.

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Can you describe your experience with go-to-market strategies related to ISVs?

I have successfully developed go-to-market strategies that involve collaborating with ISVs to combine our strengths. This includes identifying target markets, aligning messaging, and launching joint marketing campaigns, all aimed at maximizing sales potential.

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What metrics do you consider most important for tracking partnership success?

Key metrics include partner-sourced revenue, lead generation rates, conversion rates, and partner engagement levels. I also focus on the health of the sales pipeline linked to each partnership to ensure long-term success.

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How do you handle challenges or conflicts that may arise in partner relationships?

I approach challenges with open communication and a collaborative mindset, focusing on understanding the partner's concerns. By establishing trust and transparency, I can work with them to find mutually beneficial solutions that address any issues.

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Describe a successful joint marketing campaign you managed with an ISV.

One successful campaign involved creating co-branded content that highlighted our joint solutions. We used targeted email outreach and social media ads, which resulted in a 40% increase in lead generation for both parties.

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What is your approach to negotiating with partners?

My negotiation strategy is based on identifying shared goals and creating win-win scenarios. I believe in building relationships first, which allows for more open dialogue and collaboration during the negotiation process.

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How do you educate sales teams about partner solutions?

I conduct regular training sessions that cover the key features and benefits of partner solutions, and I ensure the sales teams have access to resources such as one-pagers and case studies to reference during the sales process.

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What steps do you take to drive co-selling opportunities?

To drive co-selling opportunities, I align partner capabilities with our sales team's objectives, develop joint value propositions, and create structured processes for managing leads and customer interactions collaboratively.

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How do you stay updated on industry trends that affect ISV partnerships?

I stay informed by regularly attending industry events, participating in webinars, subscribing to relevant newsletters, and actively engaging with industry communities to gather insights on trends that may impact our partnerships.

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Why do you want to work as an ISV Partner Account Manager at Klaviyo?

I admire Klaviyo's commitment to empowering creators and believe in the potential of first-party data. Joining Klaviyo as an ISV Partner Account Manager would allow me to leverage my experience while contributing to innovative solutions that drive customer success.

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Klaviyo is a global technology company committed to providing a marketing automation platform, used primarily for email marketing and SMS marketing by approximately 143,000 e-commerce merchants.

114 jobs
MATCH
VIEW MATCH
BADGES
Badge Flexible CultureBadge Global CitizenBadge InnovatorBadge Future Unicorn
CULTURE VALUES
Inclusive & Diverse
Diversity of Opinions
Transparent & Candid
Growth & Learning
Customer-Centric
Mission Driven
Rapid Growth
Work/Life Harmony
FUNDING
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
November 29, 2024

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