Content Lead

Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.

We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.

The Opportunity

We are seeking a dynamic, experienced and ambitious Content Lead to lead the conferences and content for the inaugural digital health event. The role will consist of conceptualising, creating, managing and executing the overall content and experiences. The ideal candidate will have a strong background in content creation, a passion for leading and developing exciting events, and the strong ability to engage diverse stakeholders. The role requires an innovative mind that can suggest and develop new ideas and create exciting event experiences.

Who are we?

Informa Markets, EMEA, Healthcare is a market leader in creating world-class events that connect industries, foster innovation, and create lasting impact. Our healthcare portfolio is a key growth area, and we are constantly evolving our event offerings to meet the changing needs of our global customer base. By joining our team, you will have the opportunity to lead transformative projects and shape the future of the events industry.

Together for a healthier world. The team has established leadership and significant experience in this sector, and an ambitious three-year vision for the business.

We are launching a brand new innovative and exciting digital health event - DigiHealth aimed at bringing together industry leaders, startups, healthcare professionals, and technology experts to explore the future of health technology. Our mission is to foster collaboration, share insights, and drive advancements in the digital health space.

Who are you?

Are you a trailblazer with a knack for creative thinking and a passion for innovative content? We’re searching for a dynamic conference professional who thrives on discovering groundbreaking speakers, trends, and ideas. Your tenacity and dedication will be key in crafting inspiring digital health experiences that the healthcare community can actively engage in and learn from.

Strategic Vision:
Craft the overarching strategy for content sessions and conferences, defining themes, goals, and target audiences. Bring fresh ideas to the table, ensuring an unforgettable event experience.

Market Research:
Dive deep into market trends to drive delegate growth and enhance content relevance. Gather feedback from exhibitors, speakers, and attendees to refine our approach and report findings to senior management.

Program Development:
Curate an engaging agenda that includes keynotes, panels, workshops, and networking opportunities. Collaborate with industry experts to shape thought-provoking content that resonates with audiences.

Stakeholder Engagement:
Forge and nurture relationships with speakers, associations, NGOs, sponsors, exhibitors, and attendees. Connect with the global healthcare ecosystem to generate innovative content and speaker lineups.

Community Building:
Lead the charge in developing a vibrant digital healthcare community. Identify key personas in the space and create ongoing engagement strategies, collaborating with marketing to foster a year-round network.

Internal Collaboration:
Work closely with event, sales, marketing, and operations teams to ensure alignment on content and conference development, driving the vision set by the business.

Commercial Impact:
Partner with the commercial team to produce compelling thought leadership content that attracts sponsorships and enhances ticketing value.

Marketing and Promotion:
Collaborate with marketing to design eye-catching promotional materials and social media campaigns that boost attendance and engagement. Explore innovative marketing concepts to elevate our outreach.

Budget Management:
Oversee the conference budget, ensuring financial targets are met and resources are allocated effectively.

On-Site Leadership:
Lead the on-site team during events, ensuring smooth execution and high standards for all sessions and speakers.

Post-Event Analysis:
Evaluate conference success through data analysis, attendee feedback, and financial metrics. Utilize insights for strategic planning and improvements for future events.

Key Performance Indicators

• Delegate attendance and revenue
• Sponsorship revenue
• Timely and high-quality conference programming
• Strategy development and execution

• Degree educated
• Must have knowledge and experience in the events industry preferably having launched large scale shows

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include: - 

• Freedom & flexibility: colleagues rate us highly for the trust they receive and most of us balance time in the office with time working remotely and flexibly 
• Time out: 25 days annual leave, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Broader impact: take up to four days per year to volunteer
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World team day and active diversity and inclusion networks
• Annual Flight entitlement after completing 1 year service paid as a cash amount 
• A comprehensive company funded private medical insurance with optical and dental coverage 
• A Share Match scheme that allows you to become an Informa shareholder from the start of your employment, and benefit from free matching shares
• Recognition for great work, with global awards and kudos programmes
• Strong wellbeing support through EAP assistance, mental health first aiders, and access to health apps and more 
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed.

As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. See how Informa handles your personal data when you apply for a job here