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Sr. Manager, Marketing, Spatial Portfolio

About the role:

We are seeking a highly motivated and experienced Sr. Manager of Marketing to drive the successful adoption for our cutting-edge Spatial product portfolio. This position will be responsible for ensuring customer success, increasing utilization, and improving the implementation of our on-market spatial products. The ideal candidate must possess a strong understanding of life science marketing communication strategies and product implementation which will be leveraged to drive customer success. The role will be crucial in breaking down implementation barriers, supporting cross portfolio use cases and large-scale spatial project initiatives.

 

What you will be doing:

  • Develop and implement comprehensive communication plans for on-market spatial products that highlight the value of the 10x portfolio and drive increased utilization and  better support specific customers (ie cores and service providers)
  • Collaborate with the marketing team to showcase customer success stories and case studies
  • Continuously analyze and optimize customer success initiatives based on data-driven insights
  • Identify and address bottlenecks and barriers in implementing 10x spatial technologies
  • Develop resources and tools to streamline the implementation process for customers
  • Collaborate with product management and technical support teams to improve product usability and customer onboarding
  • Support and drive success with large project initiatives involving spatial technologies.
  • Assist customer groups in scaling up large spatial projects, providing guidance and best practices
  • Work with Product Management to identify and develop scalable processes and resources for supporting complex, large-scale implementations
  • Review marketing analytics, prepare comprehensive reports, and present them to spatial leadership in executive review meetings
  • Monitor and report on key customer success metrics, including adoption rates, utilization, and customer satisfaction
  • Drive high levels of interaction and engagement around customer success activities between other departments (e.g., Sales, Product Marketing, Product Management, Technical Support, and R&D)
  • Ensure coordination of activities and successful execution of customer success initiatives through effective communication and collaboration
  • Foster a culture of customer-centricity and knowledge sharing across the organization.

Minimum Qualifications:

  • BS degree in Life Sciences
  • Minimum 5 years of experience in marketing or related roles in the Life Science Tools industry
  • Deep experience in customer relationship management and building effective communication strategies is essential, along with a strong understanding of "best practices" in customer success and product adoption
  • Proficiency in CRM tools (e.g., Salesforce) and data analysis tools (e.g., Tableau)
  • Experience in project managing activities with cross-functional teams
  • Ability to build credibility and relationships across functions and levels
  • Excellent oral and written communication skills, with the ability to influence internal and external audiences effectively
  • High level of organization, multi-tasking, and attention to detail.

Preferred Skills:

  • Experience with spatial technologies or similar complex life science products is highly desired
  • Background in product marketing or technical support is a plus
  • MS or PhD in a relevant field is preferred
  • MBA with an emphasis on marketing is beneficial
  • Experience in scaling technology implementations and supporting large-scale projects



Below is the base pay range for this full time position.  The actual base pay will depend on several factors unique to each candidate, including one’s skills, qualifications, and experience.  At 10x, base pay is also just one component of the Company’s total compensation package.  This role is also eligible for 10x’s equity grants, its comprehensive health and retirement benefit programs, and its annual bonus program or sales incentive program.  Your 10x recruiter can share more about the Company’s total compensation package during the hiring process.

Pay Range
$140,000$190,000 USD

About 10x Genomics

At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It is a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change the world.

We enable scientists to advance their research, allowing them to address scientific questions they did not even know they could ask. Our tools have enabled fundamental discoveries across biology including cancer, immunology, and neuroscience.

Our teams are empowered and encouraged to follow their passions, pursue new ideas, and perform at their best in an inclusive and dynamic environment. We know that behind every scientific breakthrough, there is a deep infrastructure of talented people driving the life sciences industry and making it possible for scientists and clinicians to make new strides. We are dedicated to finding the very best person for every aspect of our work because the innovations and discoveries that we enable together will lead to better technologies, better treatments, and a better future. Find out how you can make a 10x difference. 

Individuals seeking employment at 10x Genomics are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation, or any other characteristic protected by applicable law.

10x does not accept unsolicited applicants submitted by third-party recruiters or agencies. Any resume or application submitted to 10x without a vendor agreement in place will be considered unsolicited and property of 10x, and 10x will not pay a placement fee.

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CEO of 10x Genomics
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Average salary estimate

$165000 / YEARLY (est.)
min
max
$140000K
$190000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Sr. Manager, Marketing, Spatial Portfolio, 10x Genomics

Are you ready to take your marketing career to the next level? Join 10x Genomics as a Sr. Manager of Marketing for our dynamic Spatial Portfolio, located in the heart of Pleasanton, California! In this pivotal role, you’ll be at the forefront of driving the successful adoption of our innovative spatial products. You'll collaborate with a passionate team to develop comprehensive communication strategies that not only highlight the unique value of our 10x portfolio but also significantly boost customer engagement and satisfaction. Your insights will help identify and eliminate barriers to implementation, ensuring resources and tools are effectively in place for our customers. Working closely with sales, product management, and technical support, you’ll support large-scale spatial projects, helping our clients scale and maximize their success. With a solid foundation in life sciences and at least five years of marketing experience, you're ready to analyze performance metrics and present impactful reports to leadership. At 10x, we foster a culture of customer-centric innovation, and your role will be crucial in driving this mission forward. As part of our team, not only will you help shape the future of biology, but you’ll also enjoy a comprehensive compensation package that includes equity grants, health benefits, and an annual bonus! Come make a difference with us!

Frequently Asked Questions (FAQs) for Sr. Manager, Marketing, Spatial Portfolio Role at 10x Genomics
What does a Sr. Manager of Marketing at 10x Genomics do?

The Sr. Manager of Marketing at 10x Genomics is responsible for driving the successful adoption of the Spatial Portfolio. This involves developing comprehensive communication plans geared towards increasing customer utilization and ensuring effective implementation of our products.

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What qualifications are required for Sr. Manager of Marketing at 10x Genomics?

Candidates applying for the Sr. Manager of Marketing role at 10x Genomics need a BS degree in Life Sciences and a minimum of five years of relevant marketing experience, especially in customer relationship management and communication strategies.

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How can I succeed as a Sr. Manager of Marketing at 10x Genomics?

To thrive as a Sr. Manager of Marketing at 10x Genomics, focus on effective communication, understanding customer needs, and using data-driven insights to optimize marketing strategies and initiatives.

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What skills are preferred for the Sr. Manager of Marketing position at 10x Genomics?

Preferred skills for the Sr. Manager of Marketing position at 10x Genomics include experience in spatial technologies, proficiency with CRM and data analysis tools, and a background in product marketing or technical support.

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What is the pay range for the Sr. Manager of Marketing position at 10x Genomics?

The pay range for the Sr. Manager of Marketing position at 10x Genomics is between $140,000 and $190,000, depending on the candidate's skills, qualifications, and experience.

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Does 10x Genomics offer benefits for their Sr. Manager of Marketing role?

Yes, 10x Genomics offers a comprehensive benefits package for their Sr. Manager of Marketing role, which includes health and retirement benefits, equity grants, and an annual bonus program.

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How does the Sr. Manager of Marketing role support customer success at 10x Genomics?

In the Sr. Manager of Marketing role at 10x Genomics, you will enhance customer success by identifying barriers, creating streamlined processes for implementation, and supporting cross-portfolio initiatives which facilitate better customer outcomes.

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Common Interview Questions for Sr. Manager, Marketing, Spatial Portfolio
How do you approach developing a marketing strategy for a new product?

Begin by conducting thorough market research to understand customer needs, competitor activities, and industry trends. Then, align your marketing efforts with sales objectives and customer success metrics, ensuring a comprehensive strategy that resonates with target audiences.

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Can you describe your experience with CRM tools in marketing?

Discuss your proficiency with CRM tools, particularly how you utilized them to manage customer relationships, segment your audience, and analyze data to drive marketing decisions that enhance customer engagement.

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How do you measure the success of marketing initiatives?

Explain your methodology for success measurement, including key performance indicators (KPIs) like customer acquisition costs, conversion rates, utilization rates, and customer satisfaction scores. Highlight how you use analytics to refine strategies.

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What strategies do you employ to improve customer adoption of new technologies?

Emphasize your experience with creating targeted communication plans, offering comprehensive onboarding experiences, and utilizing customer feedback to continuously enhance product usability and adoption rates.

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How do you handle cross-functional collaboration?

Share your strategies for effective collaboration across departments, such as regular meetings, shared goals, and leveraging communication tools to ensure that all teams work harmoniously towards the same objectives.

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What role does data play in your marketing decisions?

Discuss how data drives your decision-making process by offering insights into customer behavior, preferences, and performance metrics, allowing you to optimize campaigns and improve outcomes.

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Can you give an example of a successful marketing campaign you've managed?

Provide a specific example that showcases your contributions, the strategies used, the results achieved, and any lessons learned that you applied to future campaigns.

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How do you keep up with trends in life sciences marketing?

Highlight your commitment to continuous learning, such as attending industry conferences, engaging with professional networks, and utilizing online platforms to stay informed about the latest marketing trends and technologies.

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What challenges have you faced while implementing marketing strategies?

Discuss any significant challenges, how you approached problem-solving, and what steps you took to ensure the successful implementation of your strategies despite obstacles.

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How would you foster a culture of customer-centricity in your team?

Explain your vision for promoting customer-centricity through training, feedback loops, and recognizing team efforts that prioritize customer success, ultimately leading to improved engagement and satisfaction.

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At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It is a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change the world. We enable scientists to advanc...

70 jobs
MATCH
VIEW MATCH
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
SALARY RANGE
$140,000/yr - $190,000/yr
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
November 24, 2024

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