VP Digital Growth

Job Summary

A company is looking for a VP of Virtual Region & Digital Growth to oversee the digital member experience and drive growth through digital sales channels.

Key Responsibilities

• Oversee and optimize the digital member journey across virtual channels, ensuring alignment with branch-level service
• Manage digital sales funnels and strategies to convert leads into funded accounts and loans while tracking conversion rates
• Lead a team to enhance member engagement with digital tools and ensure compliance with banking regulations

Required Qualifications

• 7-10 years of experience in digital banking or digital growth leadership
• 5 years of decision-making and management experience in a financial institution
• Proven experience in managing digital sales funnels and optimizing lead conversion
• Strong understanding of P&L management and financial performance metrics
• Bachelor's degree in a related field or equivalent work experience