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Business Development Representative

Position:            Business Development Representative
Location:           Kitchener, Ontario -
Hybrid
Experience:       1-2 years Business Development or Retail Sales Experience
Division:            OTTO by Rockwell Automation

About OTTO by Rockwell Automation

OTTO by Rockwell Automation is a global leader in autonomous technology for material handling inside manufacturing and warehouse facilities. With over five million hours of production experience, OTTO autonomous mobile robots (AMRs) are trusted in mission-critical operations for some of the world’s most recognized brands. OTTO Motors was recognized as one of Fast Company’s Most Innovative Robotics Companies of 2023. For more information, visit ottomotors.com.

OTTO by Rockwell Automation was acquired by Rockwell Automation effective October 2023.  Rockwell is a global technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers – amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility – our people are energized problem solvers that take pride in how the work we do changes the world for the better.

About the Job

You will be accountable for qualifying inbound leads, cold calling, networking, and other methods of producing interest from potential customers. You will design persuasive communication plans to qualify prospects into potential customers. You will work directly with marketing, technical staff, sales executives, and sales management to ensure that you are providing a high-quality experience for all prospects and helping interested organizations understand how to use OTTO in their business. 

Responsibilities and Duties:
  • Manage, qualify and nurture the inbound lead flow to determine if they meet the appropriate qualification criteria to be transferred to the sales team
  • Collaborate with marketing and sales to develop outbound lead generation campaigns and design lead capture and nurture processes
  • Generate demand by building targeted lists for outreach
  • Manage relationships leads that are being nurtured
  • Provide feedback on the quality of leads being generated regularly. Collaborate with the team on how quality can be improved.
  • Follow-up with the sales team on converted leads to track status and quality of the leads as they move through the sales cycle for intelligence on quality and conversion rates
  • Own lead data Accuracy in systems
  • Report on key metrics on a regular basis that measure the effectiveness of the process.
  • BDRs are evaluated on the number of qualified leads they move through the pipeline
  • Research and cultivate an accurate perception of the organization’s mission and goals
  • Attend industry functions, including conferences and association events, and contribute information and feedback on upcoming market trends
Requirements
  • Bachelor’s degree
  • 1-2 years of BD or Retail Sales Experience
  • Excellent verbal and written communication
  • Consistent positive and professional attitude
  • Ability to handle pressures and meet deadlines
  • Excellent time management and organizational skills
  • Obsessive attention to detail and data accuracy
  • In-depth knowledge of the industry and current events
  • Working knowledge of Lead generation process and implementation of those processes in a technology stack (Salesforce.com a must)
At OTTO by Rockwell Automation, we are committed to building and supporting a culture of diversity, inclusion, and accessibility. We hire the best talent regardless of race, color, creed, national origin, ancestry, disability, marital status, age, veteran status, sex, sexual orientation, gender identity, and expression. If you require special accommodation to complete any portion of the application or interview process, please contact 1-800-301-3863.

Average salary estimate

$55000 / YEARLY (est.)
min
max
$45000K
$65000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Business Development Representative, OTTO Motors by Rockwell Automation

Are you ready to take on an exciting role as a Business Development Representative with OTTO by Rockwell Automation? In this hybrid position based in Kitchener, Ontario, you'll be at the forefront of our mission to revolutionize material handling through autonomous technology. With 1-2 years of experience in Business Development or Retail Sales, you'll engage with inbound leads, conduct cold calls, and tap into your networking skills to create interest from potential customers. Your persuasive communication plans will help qualify prospects who can benefit from our innovative OTTO autonomous mobile robots. At OTTO, we pride ourselves on delivering a top-notch experience for our clients, and your role will involve close collaboration with marketing, technical staff, and sales executives, ensuring everyone is on the same page. You’ll also be tasked with developing outbound campaigns and building targeted outreach lists to nurture relationships with leads. Your attention to detail and metrics will play a critical role in our continued success, as you'll be reporting on the quality of leads and contributing valuable insights back to the team. Join us at OTTO by Rockwell Automation, where we’re passionate about creating solutions that change the world for the better. We can’t wait to see the impact you’ll make as part of our dynamic and innovative team!

Frequently Asked Questions (FAQs) for Business Development Representative Role at OTTO Motors by Rockwell Automation
What does a Business Development Representative do at OTTO by Rockwell Automation?

A Business Development Representative at OTTO by Rockwell Automation focuses on qualifying leads, engaging potential customers through cold calls and networking, and collaborating with marketing and sales teams. This role is crucial for generating interest in our autonomous technology solutions among potential clients.

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What qualifications are needed for the Business Development Representative position at OTTO by Rockwell Automation?

To be considered for the Business Development Representative role at OTTO by Rockwell Automation, candidates should hold a Bachelor’s degree and possess 1-2 years of experience in Business Development or Retail Sales. Strong communication skills and an eye for detail are also essential.

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How does OTTO by Rockwell Automation support its Business Development Representatives?

OTTO by Rockwell Automation provides ongoing training and resources for Business Development Representatives. This includes collaboration with experienced marketing and sales teams to enhance lead generation efforts and ensure a supportive environment for professional growth.

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What is the work environment like for a Business Development Representative at OTTO by Rockwell Automation?

The work environment for a Business Development Representative at OTTO by Rockwell Automation is dynamic and supportive. Employees enjoy a hybrid setup that allows flexibility and encourages teamwork, putting a strong emphasis on collaboration and innovation in a technology-driven setting.

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What career growth opportunities exist for Business Development Representatives at OTTO by Rockwell Automation?

Business Development Representatives at OTTO by Rockwell Automation have various opportunities for career growth, including potential advancement into senior sales roles, marketing positions, or specialized functions within the company as they develop their skills and expand their knowledge in the robotics and automation field.

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What types of leads will a Business Development Representative work with at OTTO by Rockwell Automation?

As a Business Development Representative at OTTO by Rockwell Automation, you'll engage with various leads, including inbound inquiries, cold calls, and prospects identified through networking and marketing campaigns. Your role will involve qualifying these leads to ensure they align with our product offerings.

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What role does data play in the Business Development Representative position at OTTO by Rockwell Automation?

Data plays a crucial role in the Business Development Representative position at OTTO by Rockwell Automation. You will be responsible for maintaining accurate lead data, tracking metrics, and providing feedback on lead quality to improve conversion rates and overall effectiveness in the sales process.

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Common Interview Questions for Business Development Representative
How do you handle incoming leads and qualify them for potential sales at OTTO by Rockwell Automation?

In order to handle incoming leads effectively, it's important to establish clear criteria based on product fit, budget, and urgency. I focus on asking open-ended questions during initial conversations to gauge interest and determine if the lead meets our qualifications for potential sales.

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What strategies do you use for effective cold calling as a Business Development Representative?

Successful cold calling requires a well-researched approach and a strong script. I prepare by understanding the target market and tailoring my message to address potential pain points. Keeping a positive attitude and practicing active listening helps me engage prospects more effectively.

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Can you describe a successful lead generation campaign you have been involved with?

One successful lead generation campaign I ran involved creating targeted email outreach based on customer segmentation. I collaborated with the marketing team to design compelling messaging that resonated with our audience, ultimately resulting in a significant increase in qualified leads.

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How do you prioritize and manage your time when dealing with multiple leads?

Prioritizing leads based on their potential value and urgency is key. I use a combination of task management software and calendar scheduling to stay organized. Setting specific times to follow up on leads ensures I’m maintaining momentum while being responsive.

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Describe your experience with CRM systems like Salesforce.com.

I have extensive experience using Salesforce.com for managing lead data. I utilize its reporting tools to monitor lead performance and ensure accurate information is inputted, which is critical for tracking sales activity and measuring success.

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What do you think are the most important skills for a Business Development Representative?

Essential skills for a Business Development Representative include excellent communication and interpersonal skills, an analytical mindset for understanding lead data, and strong organizational skills to manage various tasks and follow-ups effectively.

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How do you stay motivated during challenging sales periods?

During challenging sales periods, I focus on setting small, achievable goals for myself, celebrating even minor successes. Staying connected with my team for mutual support and sharing insights helps maintain a positive mindset.

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What do you know about OTTO by Rockwell Automation’s products and how will that help you in your role?

OTTO by Rockwell Automation specializes in autonomous mobile robots that optimize material handling processes. My familiarity with these technologies allows me to effectively communicate their benefits to prospects and answer questions thoughtfully, positioning myself as a knowledgeable resource.

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Explain how you would collaborate with a technical team to address a lead's needs.

When collaborating with a technical team, I would first gather insightful information from the lead to understand their specific pain points. I then facilitate discussions between the lead and our technical staff, ensuring the proposed solutions are tailored to meet their unique requirements.

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How do you ensure accuracy in lead data management?

I ensure accuracy in lead data management by regularly reviewing and updating information in our CRM, conducting routine audits of lead details, and implementing best practices for data entry to avoid discrepancies and maintain quality.

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otto motors by rockwell automation provides autonomous mobile robots (amrs) for material handling inside manufacturing facilities and warehouses. otto is trusted for mission-critical deliveries spanning the most demanding of industrial environment...

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Full-time, hybrid
DATE POSTED
November 28, 2024

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