Stream is looking for a US-based Product Marketing Manager to help drive our product-led marketing strategy. This is a hybrid role operating out of our Boulder office. You will focus on being the glue between the technical and non-technical side of the business, helping to facilitate feature releases, enablement, landing pages, co-marketing initiatives, and ongoing feature education internally and externally. As a key member of our team, you will collaborate with product, engineering, design, sales, and marketing to help drive adoption and growth.
Responsibilities:
Drive the full cycle of product marketing, from informing product strategy to building GTM strategies, creating major launch moments to driving long-term adoption for our platform
Develop product positioning and messaging informed by user research, competitive research, and a real understanding of how our most products actually work
Collaborate with our GTM enablement teams to help facilitate internal GTM training and sales enablement across our products
Create and optimize compelling marketing content for social media, landing pages, case studies, and other materials.
Work with our sponsorship team to help identify co-marketing opportunities with customers and partners to expand our reach and impact.
Collaborate with adjacent teams to ensure the content across our blogs, tutorials, and website follows a consistent product-first tone and voice true to our developer roots.
Ability to write code and understand technical concepts.
5+ years of experience in product marketing, preferably in a SaaS or developer-focused company.
Proven track record in technical product marketing, with the ability to understand and communicate complex technical concepts.
Customer-facing experience and the ability to build strong relationships with customers and partners.
Strong project management skills and the ability to work independently and as part of a global remote team.
Bonus Points:
Prior experience working in Developer Relations or as an engineer.
Familiarity with developer landscape, including developer tools, APIs, platforms, etc.
Experience with data-driven marketing and using analytics to optimize marketing campaigns.
Stream has a casual, social, and spirited culture. We are talented, highly technical, and collaborative which makes Stream a great place to learn and improve your skills. Our team is forward-thinking and diverse and we all have different backgrounds which lends to our creativity and innovation. With offices in Boulder and Amsterdam, our employees represent 15 countries, 11 languages, and counting.
Our team is passionate about tackling difficult tech problems at scale by creating reusable components that allow product owners to ship apps faster, more securely, and with a better user experience. Our culture is oriented towards ownership and quality; Our goal is to produce deliverable software.
History of success. From Amsterdam to Boulder and Techstars in-between, Stream has raised over $58.25M to build the best Chat Messaging & Activity Feed infrastructure available, with best-in-class support.
Freedom and endless growth opportunities. As a rapidly growing startup (since 2020 we have gone from 30 to 150 employees), Stream gives you unique personal and professional growth opportunities. The opportunity of true ownership and accountability has a massive impact on your career. These are the things you can rarely experience in huge corporations.
Be on the front line of progress and innovation. While working with cutting-edge technology, we are passionate about tackling difficult tech problems at scale and creating reusable components for them, empowering engineering teams to ship apps faster, more securely, and with a better user experience.
They believe in us: Stream is backed by leading VC companies (Felicis Ventures, GGV Capital, 01.Advisors, Techstars, Arthur Ventures), including backers like Dick Costolo (01 Advisors, ex-CEO of Twitter), Olivier Pomel (CEO of Datadog), Tom Preston-Werner (Co-Founder of GitHub), Nicolas Dessaigne (Co-Founder of Algolia), Johnny Boufarhat (Founder and CEO of Hopin).
Complete location and working hours flexibility. If you prefer working from the office, working 100% remotely, combining both, or relocating to our AMS office, you have total freedom to choose what works best for you and makes you happy. We’re here to support you in being productive and feeling part of the team, no matter where you are.
19+ days of paid time off plus 10 paid holidays ✈️
Free health insurance for the employee and a discounted rate for dependents
401k contribution plan
Fitness stipend
Company equity
Dog friendly office! 🐶
A Macbook Pro
A Learning and Development budget
Team lunches and plenty of snacks (US only) 🌯
RTD pass + free parking pass on Pearl Street
An office on Pearl Street in downtown Boulder
12 weeks paid parental leave for primary parents
The opportunity to attend or present to global conferences and meetups
The possibility to visit our office in Amsterdam 🇳🇱
Salary (for Colorado only): Our salary ranges are based on national averages. We have wide ranges so we can be flexible and determine compensation based on a number of factors including the candidate's skills, level of experience, and location (which can be in the US or a remote location that aligns with a US time zone). For Colorado-based candidates, the salary range for this position is $115,000-130,000. Compensation at all other locations will be based on the factors as stated above.
Stream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Stream has a casual social culture, our team is diverse and we all have different backgrounds. Now, Stream is a team of over 140+ peers from over 35 countries across the globe.
We value transparency, aim for excellence, and support each other on our way to new victories.
Our team consists of the strongest talents all over the world, which makes Stream a great place to learn and improve your skills.
When it comes to software engineering our culture is oriented towards ownership and quality: our goal is to deliver stable software.
If you are interested in becoming a part of what we do, apply now!
Stream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
No recruiters/agencies please
Equal opportunity employer statement: Stream provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Note for external recruiters: We currently have this role covered and do not accept unsolicited agency resumes. We are not responsible for any fees related to unsolicited resumes.
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As a Product Marketing Manager at Stream, you’ll play a crucial role in shaping our product-led marketing strategy while operating from our Boulder office. This hybrid position offers you the unique opportunity to bridge the gap between the technical and non-technical realms of our business. You'll lead the charge in facilitating feature releases, creating engaging marketing content, and ensuring ongoing product education for both internal teams and our customers. Collaborating closely with product, engineering, design, sales, and marketing teams, you’ll help drive adoption and growth across our platform. In this fast-paced and dynamic environment, you’ll harness your expertise to conduct user and competitive research, molding product positioning and messaging. Your proficiency in writing code and understanding technical concepts will undoubtedly help you communicate effectively the benefits of our products. If you're a creative thinker with a passion for technology and a knack for building relationships, this is the perfect opportunity for you. You’ll not only work on exciting marketing initiatives but also contribute to an inclusive, spirited company culture filled with talented individuals who share your drive for excellence. With flexibility in working hours and location, coupled with growth opportunities at a rapidly expanding startup, Stream is the place where innovation meets collaboration. Join us, and be a part of our journey to deliver exceptional software solutions that empower developers everywhere.
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