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Sales Enablement Representative

Join Secure Code Warrior to create a safer digital landscape by assisting companies to secure their software through developer-led practices!


Secure Code Warrior’s mission is to establish new standards for coding that transform the ways software is created. We do this by providing the world’s leading agile learning platform that delivers the most effective secure coding solution for developers to learn, apply, and retain software security principles.  More than 600 enterprises trust Secure Code Warrior to implement agile learning security programs, build safer software, and create a culture of developer-driven security.  We are a venture-backed company with offices in Australia, the United States, Belgium, Iceland, and the United Kingdom.


We are seeking a Sales Enablement Contractor to join our team and support developing and implementing our sales enablement strategies. In this role, you will collaborate closely with sales leaders, marketing, and product teams to create content, training, and tools that enable our sales force to sell more effectively and efficiently.




Key Responsibilities
  • Sales Content Development & Management:
  • Create, organize, and manage sales enablement content (sales playbooks, email templates, pitch decks, case studies, etc.) to ensure the sales team has the right materials to engage prospects and close deals.
  • Regularly update and refresh sales content to reflect product updates, market changes, and evolving sales strategies.
  • Develop interactive, multimedia-rich training content that facilitates both synchronous and asynchronous learning.

  • Sales Training & Onboarding:
  • Design and deliver scalable sales training programs and onboarding materials for new hires and ongoing sales team development.
  • Conduct live training sessions, webinars, and workshops on sales techniques, product knowledge, and new tools.
  • Work with sales leadership to identify skills gaps and create training initiatives to address them.
  • Continuously improve the sales onboarding program, ensuring it accelerates new hire productivity.

  • Sales Process Optimization:Collaborate with sales teams to streamline sales processes and ensure alignment with broader organizational goals.
  • Implement and optimize sales technologies (CRM, sales automation tools, etc.) to enhance productivity and efficiency.
  • Develop and track key performance metrics to measure the effectiveness of sales enablement initiatives.

  • Cross-Functional Collaboration:
  • Work closely with marketing to ensure alignment between sales and marketing messaging, ensuring consistent and compelling content and positioning.
  • Partner with product teams to stay up-to-date on product features and benefits, ensuring the sales team is fully informed.
  • Coordinate with customer success teams to gather insights on customer feedback, challenges, and opportunities that can inform sales strategies.

  • Sales Tools & Technology:
  • Evaluate, implement, and manage sales tools that improve productivity and enable data-driven decision-making.
  • Provide ongoing support to the sales team on how to effectively use sales tools and platforms.

  • Content Creation Tools:Leverage content creation tools (e.g., Articulate Storyline, Camtasia, Adobe Captivate, Canva) to develop and maintain high-quality learning content that is engaging, interactive, and effective.
  • Design and produce multimedia-rich training materials, including videos, eLearning modules, quizzes, and presentations.
  • Maintain a library of reusable content templates and assets to accelerate content creation for new training initiatives.

  • Reporting & Analytics:
  • Provide regular updates and reports on the performance of sales enablement initiatives, using data and analytics to continuously improve strategies and tactics.
  • Monitor sales team performance and recommend adjustments to training, processes, or content based on insights.


Qualifications
  • Bachelor’s degree in a related field such as Business Administration, Marketing, Communications, Organizational Development, or Learning and Development (L&D).
  • Advanced degree (e.g., MBA, Master’s in Education or Instructional Design) is highly preferred.
  • 5+ years of experience in sales enablement, corporate training, or L&D within a corporate setting.
  • Proven experience in designing and delivering training programs tailored to different learning styles and organizational needs.
  • Expertise in both synchronous (instructor-led) and asynchronous (e-learning, digital content) training methodologies.
  • 3+ years of hands-on experience in a sales enablement or sales operations role, supporting a sales team with content creation, process improvement, and tools implementation.
  • Experience supporting the development of sales playbooks, training modules, sales strategies, and performance reporting.
  • Demonstrated success in optimizing sales processes and improving sales team effectiveness.
  • Experience in implementing and managing an LMS, including configuration, content upload, user management, and troubleshooting.
  • Knowledge of popular LMS platforms (e.g., Cornerstone, TalentLMS, Moodle, Litmos, Docebo).
  • Ability to ensure smooth integration between the LMS and other business systems (e.g., CRM, HRIS, payroll).


Skills & Expertise
  • Strong knowledge of instructional design principles and experience creating engaging, learner-centric training materials (e.g., e-learning modules, instructor-led courses, videos, assessments).
  • Proficiency in tools such as Articulate Storyline, Camtasia, Adobe Captivate, or similar eLearning development software.
  • Ability to adapt complex product features and processes into easily digestible content for various sales roles.
  • Deep understanding of sales methodologies (e.g., Challenger Sale, SPIN Selling, Sandler, MEDDIC) and the ability to apply these principles to sales enablement strategies.
  • Knowledge of sales technologies (CRM systems, sales automation tools) and the ability to leverage them for team productivity.
  • Strong analytical skills with experience using data to track performance, measure ROI, and optimize sales enablement initiatives.
  • Experience with reporting tools like Tableau, Power BI, or Google Analytics, and the ability to present insights in a clear and actionable way.
  • Exceptional communication skills with the ability to present ideas and information clearly to both sales teams and leadership.
  • Strong cross-functional collaboration skills with the ability to work closely with sales, marketing, product, and customer success teams.


Additional Skills
  • Experience managing multiple sales enablement projects simultaneously with the ability to meet deadlines, prioritize tasks, and manage resources effectively.
  • Hands-on experience with sales tools such as Salesforce, HubSpot, Outreach, Seismic, Highspot, or Showpad.
  • Ability to mentor sales leaders and team members in effective sales techniques and strategies.
  • Comfortable conducting 1:1 coaching sessions and providing constructive feedback to improve individual performance.


Preferred Qualifications
  • Advanced degree in Education, Instructional Design, or Business Administration.
  • Sales certifications (e.g., Challenger Sales, Sandler Training, MEDDIC) or certifications in instructional design or learning technologies.
  • Previous experience working in a SaaS, technology, or B2B services environment.
  • Knowledge of sales methodologies (Challenger Sales, SPIN Selling, MEDDIC, etc.) and how they relate to training and enablement programs.
  • Experience with learning management systems (LMS) such as Moodle, Cornerstone, or TalentLMS.


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CEO of Secure Code Warrior
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Pieter Danhieux
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What You Should Know About Sales Enablement Representative, Secure Code Warrior

Are you a Sales Enablement Representative ready to make a significant impact? Join Secure Code Warrior! Here, we're striving to create a safer digital landscape by empowering companies to secure their software through developer-led practices. In this pivotal role, you’ll collaborate closely with our sales, marketing, and product teams to develop engaging content and training programs that enhance our sales strategy significantly. Your primary focus will be creating and managing essential sales materials like playbooks and training modules, designed to make our sales force more effective and efficient. You’ll also design dynamic training sessions and onboarding programs that prepare new hires to hit the ground running. With a solid foundation in the sales enablement domain and a passion for continuous improvement, you will work hand-in-hand with sales leadership to identify gaps and introduce innovative training initiatives. Plus, you’ll leverage various tools and technologies to ensure that our sales teams are equipped and aligned to thrive. Whether you’re optimizing sales processes or collaborating cross-functionally to ensure consistent messaging, your contribution will be instrumental in driving our success. If you're looking for a collaborative environment where you can share your expertise while evolving alongside a dedicated team in a thriving company, then Secure Code Warrior is the right place for you!

Frequently Asked Questions (FAQs) for Sales Enablement Representative Role at Secure Code Warrior
What does a Sales Enablement Representative do at Secure Code Warrior?

At Secure Code Warrior, a Sales Enablement Representative plays a crucial role in supporting our sales teams by developing impactful content and training. They create resources such as sales playbooks and training materials, while also conducting live training sessions to enhance the skills of our sales professionals, ensuring they're equipped with the knowledge needed to close deals effectively.

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What qualifications do I need to apply for the Sales Enablement Representative position at Secure Code Warrior?

To apply for the Sales Enablement Representative role at Secure Code Warrior, you should possess at least a bachelor's degree in Business Administration, Marketing, or a similar field, along with over 5 years of experience in sales enablement or corporate training. Experience in designing effective training programs and knowledge of sales methodologies will also be highly advantageous.

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What are the key responsibilities of a Sales Enablement Representative at Secure Code Warrior?

The key responsibilities of a Sales Enablement Representative at Secure Code Warrior include developing and managing sales training content, conducting training programs, collaborating with cross-functional teams to align messaging and strategy, and optimizing sales processes using the right tools. Their work ensures our sales team is well-equipped and aligned to succeed.

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How does Secure Code Warrior support professional development for Sales Enablement Representatives?

Secure Code Warrior values continuous improvement and offers various training and professional development opportunities for Sales Enablement Representatives. Our focus on mentorship and proactive learning initiatives encourages team members to grow their expertise and advance in their careers while contributing to our mission.

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What tools and technologies should a Sales Enablement Representative be familiar with at Secure Code Warrior?

A Sales Enablement Representative at Secure Code Warrior should be familiar with various sales tools and technologies, including CRM systems, sales automation platforms, and content creation tools such as Articulate Storyline and Canva. Expertise in LMS platforms is also vital for managing training initiatives effectively.

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Can remote work be part of the Sales Enablement Representative position at Secure Code Warrior?

Yes, Secure Code Warrior offers the flexibility of remote work for the Sales Enablement Representative position, allowing you to collaborate with teams across different locations while contributing to a global mission of enhancing software security.

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What company culture can a Sales Enablement Representative expect at Secure Code Warrior?

At Secure Code Warrior, the culture is collaborative, inclusive, and driven by a shared mission. Sales Enablement Representatives will find a supportive environment that encourages creativity, ongoing learning, and teamwork, making it an exciting place to share your skills and grow professionally.

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Common Interview Questions for Sales Enablement Representative
What experience do you have in creating sales training programs as a Sales Enablement Representative?

Candidates should discuss specific examples of training programs they've developed, focusing on the structure, content types used, and any measurable outcomes that resulted from the training, such as improved sales performance or team engagement.

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How do you measure the effectiveness of your sales enablement initiatives?

When answering, candidates should mention key performance indicators (KPIs) they track, such as sales conversion rates, training completion rates, and feedback from sales teams. Highlighting the use of data to enhance future initiatives is critical.

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Can you describe a time you identified a gap in sales knowledge and how you addressed it?

It's important for candidates to provide a specific example that illustrates their ability to assess learning needs, conduct training sessions or create materials, and ultimately improve the team's performance, showcasing their analytical and enhancement skills.

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What sales methodologies are you familiar with, and how do they influence your training strategies?

Candidates should list familiar sales methodologies like SPIN Selling or MEDDIC and explain how understanding these methods helps tailor training programs to better align with the sales team's approach.

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Describe your experience with using sales tools like CRM systems and how they integrate into the sales enablement process.

Candidates should articulate their familiarity with various CRMs, detailing how they utilize these systems to support sales initiatives, enhance team efficiency, and facilitate tracking and reporting.

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How do you ensure content remains up-to-date with product changes?

Here, candidates should talk about processes they implement for continuous updates—like regular check-ins with product teams, feedback loops from sales, and scheduled content reviews—ensuring that training materials reflect current features and benefits.

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Can you provide an example of a successful training initiative you led?

Candidates should be prepared to discuss specifics about the initiative, the challenges faced, how they engaged participants, and the outcomes achieved, reflecting their capacity to drive success and innovation in training efforts.

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How do you adapt training for team members with varying learning styles?

When answering this question, candidates should express the importance of assessing learner needs and illustrate their strategies for developing diverse training content, such as e-learning modules, live webinars, or one-on-one coaching.

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What role do you think collaboration plays in sales enablement?

Candidates should illustrate their understanding of how close collaboration with marketing, product, and sales drives a successful sales enablement program. They could detail experiences where teamwork led to enhanced content consistency or training outcomes.

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Have you ever faced resistance during a training initiative, and how did you handle it?

The candidate should highlight a particular scenario where they encountered resistance, sharing how they communicated the value of the training and encouraged team buy-in to achieve a positive outcome.

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Through inspiring a global community of security conscious developers who embrace a preventative secure coding approach, our mission is to pioneer this human approach to secure coding upskilling, stamping out poor coding patterns for good.

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Full-time, on-site
DATE POSTED
November 24, 2024

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