Web Strategist - job 3 of 3

Job Summary

A company is looking for a Web Strategist to lead the evolution of its digital presence across global markets.

Key Responsibilities

• Build and manage a web strategy that supports growth, lead generation, and brand alignment
• Oversee website content, structure, and design in collaboration with internal teams and external partners
• Lead SEO strategy, including keyword research, technical enhancements, and content optimization

Required Qualifications

• 5-7 years of experience in web strategy and digital marketing
• Strong understanding of UX, SEO, analytics, and CMS platforms (AEM preferred)
• Hands-on experience with Figma, Google Analytics, and other key MarTech tools
• Familiarity with AI-based personalization and digital customer journeys
• Experience supporting B2B websites and global audiences is a plus