Marketing Science Analyst

Job Summary

A company is looking for a Marketing Science Analyst.

Key Responsibilities

• Partner with business stakeholders to define tactic goals and measurement objectives
• Design and implement experiments and measurement frameworks to evaluate marketing performance
• Provide data-driven recommendations to optimize marketing campaigns and maximize ROI

Required Qualifications

• Proficient in querying and manipulating data using SQL, SAS, Python, or R
• Strong understanding of experimental design and evaluation methods for marketing performance
• Experience optimizing direct marketing KPIs across email, text, and direct mail channels
• Solid foundation in descriptive and inferential statistics
• Familiarity with marketing models and advanced statistical techniques