LinkedIn Marketing Specialist

Job Summary

A company is looking for a LinkedIn Marketing & Lead Generation Specialist.

Key Responsibilities

• Own and manage LinkedIn campaigns, optimizing profiles and executing outreach strategies
• Identify and connect with decision-makers while creating strategic messaging for engagement
• Develop and schedule branded content and monitor engagement metrics for optimization

Required Qualifications

• 3+ years of LinkedIn B2B marketing and lead generation experience
• Strong knowledge of Sales Navigator and advanced LinkedIn search tools
• Proven track record of connecting with decision-makers
• Strong understanding of the commercial construction or B2B sales cycle
• Experience with commercial roofing or construction is a bonus