Senior Director of Product Marketing - job 2 of 5

Job Summary

A company is looking for a Senior Director, Product Marketing.

Key Responsibilities

• Lead brand and product strategy, including go-to-market planning and program positioning
• Develop and execute integrated marketing campaigns and support commercial launches of new products
• Provide sales enablement support and act as a subject matter expert for program demos

Required Qualifications

• 15+ years of experience in a related marketing discipline, focusing on B2B audiences
• 5+ years of industry experience in Healthcare & Life Sciences, preferably in payer marketing
• 3+ years of experience engaging directly with customers through selling or product demos
• Bachelor's degree in a related field required
• Experience in high growth environments and developing multi-channel marketing campaigns