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Senior Manager, International Communications

As the holiday season approaches, we want to inform you that response times and the hiring process may be slightly extended due to business team schedules. We truly appreciate your patience and understanding during this period and remain committed to keeping you informed as we review applications. Thank you for considering a role at ŌURA—we look forward to learning more about you!

Our mission at Oura is to empower every person to own their inner potential. Our award-winning products help our global community gain a deeper knowledge of their readiness, activity, and sleep quality by using their Oura Ring and its connected app. We've helped millions of people understand and improve their health by providing daily insights and practical steps to inspire healthy lifestyles.

Empowering the world starts with living our values and empowering our team. As a quickly growing company focused on helping people live healthier and happier lives, we ensure that our team members have what they need to do their best work — both in and out of the office. 

We are expanding globally and looking for an experienced and strategic leader to drive our international communications strategy as we grow in new markets worldwide.

Position Overview
As Senior Manager, International Communications at Oura, you will develop and execute global communications strategies that build brand awareness, shape our narrative, and drive engagement in key international markets outside of the U.S. and Canada. This role requires a dynamic and strategic leader with deep experience in managing communications across diverse geographies and cultures. You will work closely with the marketing and retail teams, as well as product, science, and senior leadership, to ensure consistent, localized messaging and storytelling that resonates with Oura's growing global community. You will also be a culture carrier among our growing London employee base.

Key Responsibilities:

  1. Strategic Communications Leadership
    • Lead the development and execution of Oura’s international communications strategy, ensuring alignment with global brand objectives and regional market needs.
    • Collaborate with regional teams to tailor messaging and campaigns that resonate with local audiences while maintaining a consistent global brand voice.
    • Oversee the development of localized content and storytelling, ensuring it is culturally relevant and speaks to the health, wellness, and lifestyle trends in each market.
    • Monitor market trends and media landscapes in key regions to identify opportunities for proactive communications and brand elevation.
    • Champion Oura’s brand narrative and ensure it is effectively communicated across all international channels, including digital media, traditional PR, influencer partnerships, and events.
  2. Stakeholder & Media Relations
    • Cultivate and maintain strong relationships with key media outlets, influencers, and thought leaders across multiple regions, driving earned media coverage and positive brand sentiment.
    • Collaborate with external agencies and consultants to amplify Oura’s message and increase media presence in new and existing markets.
    • Manage regional executive media training, preparing Oura leaders for high-profile interviews, speaking engagements, and public appearances.
    • Act as the point of contact for all international PR, international crisis communications, and international media relations inquiries.
  3. Agency Management
    • Oversee and manage relationships with external PR agencies in Tier 1 markets across multiple regions, ensuring alignment with global brand strategy, consistency in messaging, and the execution of high-impact media campaigns.
    • Manage PR agency budgets, ensuring efficient allocation of resources, cost control, and the delivery of campaigns within financial parameters.
  4. Cross-functional Collaboration
    • Partner with product, marketing, retail, member experience, and sales teams to ensure consistent messaging across all touchpoints in international markets.
    • Work closely with the global marketing team to ensure communications efforts align with product launches, promotions, and other key initiatives.
    • Collaborate with local teams to coordinate regional events, sponsorships, and influencer activations that promote Oura’s mission and vision.
  5. Measurement & Reporting
    • Define and track key performance indicators (KPIs) for international communications efforts, regularly reporting on the effectiveness and impact of campaigns.
    • Use data-driven insights to continuously optimize communications strategies, ensuring alignment with business goals and regional growth targets.
  • 10+ years of experience in communications, public relations, or corporate communications, with a proven track record of managing international or global communication strategies.
  • Strong understanding of international markets, cultural nuances, and global media landscapes, with experience working across Europe, and, ideally, Asia, and Latin America.
  • Exceptional written, verbal, and interpersonal communication skills, with the ability to craft compelling narratives and adapt messaging for different audiences.
  • Experience working in the tech, health, or consumer lifestyle sectors is a plus.
  • Strong leadership skills with the ability to inspire and motivate and drive collaboration across cross-functional teams.
  • Ability to think strategically while also being hands-on in executing high-impact initiatives.
  • Fluency in multiple languages is a plus but not required.
  • Strong project management skills with the ability to balance multiple priorities and meet deadlines in a fast-paced environment.

At Oura, we care about you and your well-being. Everyone here at Oura has a ring of their own and we are continually looking to improve employee health and add to our benefits!

What we offer:

  • Competitive salary
  • An Oura Ring of your own + employee discounts for friends & family
  • Flexible working hours and remote working arrangements
  • Amazing culture of collaborative and passionate coworkers

Oura takes a market-based approach to pay, which may vary depending on your location. While most offers will be closer to the starting range, successful candidates' pay will be determined based on job-related skills, experience, qualifications, work location, internal peer equity, and market conditions. These ranges may be modified in the future.

Salary range £82,465 -  £102,714 (base only)
we work through DEELto bring our talent onboard at this time.

Oura is proud to be an equal-opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. Individuals seeking employment at Oura are considered without regard to age, ancestry, color, gender (including pregnancy, childbirth, or related medical conditions), gender identity or expression, genetic information, marital status, medical condition, mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. We will not tolerate discrimination or harassment based on any of these characteristics.

We will work to ensure individuals with disabilities are provided reasonable accommodation to participate in the interview process, perform essential job functions, and to receive other benefits and privileges of employment.

Disclaimer: Beware of fake job offers!
We’ve been alerted to scammers posing as ŌURA recruiters, especially for remote roles. Please note:

  • Our jobs are listed only on the ŌURA Careers page and trusted job boards.
  • We will never ask for personal information like ID or payment for equipment upfront.
  • Official offers are sent through Docusign after a verbal offer, not via text or email.

Stay cautious and protect your personal details.

To all recruitment agencies: Oura does not accept agency resumes. Please do not forward resumes to our jobs alias, Oura employees, or any other organization's location. Oura is not responsible for any fees related to unsolicited resumes.

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Average salary estimate

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$82465K
$102714K

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What You Should Know About Senior Manager, International Communications, Oura

If you're a strategic thinker with a passion for global communications, the Senior Manager, International Communications role at Oura could be your next exciting adventure! This position invites you to create and execute innovative communication strategies that resonate on an international scale. Oura is on a mission to empower individuals to tap into their inner potential with its award-winning health technology, and you’ll play a pivotal role in shaping the brand's narrative across diverse markets. Collaborating with dynamic teams from marketing to product development, you’ll ensure that messaging is both consistent and culturally relevant, engaging audiences worldwide. Imagine working with a talented group of colleagues who are as passionate about health and wellness as you are—whether that’s crafting compelling stories or managing relationships with key media outlets. You’ll lead the charge on international PR, nurture connections with influencers, and develop strategies that elevate Oura’s visibility globally—all while staying informed on market trends and adapting to new challenges. If you’re ready to leverage your skills in a fast-paced environment filled with opportunity, and be a culture carrier connecting with your London-based colleagues, this may be the perfect match. At Oura, you'll not only impact the health of millions but also enjoy competitive benefits, including an Oura Ring, flexible hours, and a supportive company culture focused on employee well-being.

Frequently Asked Questions (FAQs) for Senior Manager, International Communications Role at Oura
What does a Senior Manager, International Communications at Oura do?

As a Senior Manager, International Communications at Oura, you will lead the development and execution of communication strategies tailored to global markets. You’ll ensure that Oura’s brand narrative resonates with diverse audiences through localized messaging and storytelling that reflects cultural nuances in various regions.

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What skills are needed for the Senior Manager, International Communications role at Oura?

To excel as the Senior Manager, International Communications at Oura, candidates should have over 10 years of experience in communications or public relations, particularly on an international scale. Strong leadership skills, exceptional communication abilities, and proficiency in managing diverse teams and projects are essential for success in this position.

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How can a Senior Manager, International Communications contribute to Oura's brand?

In this role, a Senior Manager, International Communications can significantly enhance Oura's brand by cultivating relationships with key media outlets, overseeing high-impact PR campaigns, and developing culturally relevant content that elevates the company’s presence in international markets, thereby driving awareness and brand loyalty.

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What are the opportunities for growth for the Senior Manager, International Communications at Oura?

Oura offers experienced professionals the opportunity to grow and expand their skills in an evolving environment. The Senior Manager, International Communications will have the chance to shape global communications strategies, mentorship potential and collaboration with senior leadership can open avenues for further advancement within Oura.

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What is the company culture like at Oura?

At Oura, the culture is built on a foundation of collaboration, passion, and a shared mission to improve health and well-being. With an inclusive environment, Oura supports its employees through initiatives that promote both professional and personal growth, creating a workplace where everyone can thrive.

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What benefits can I expect as a Senior Manager, International Communications at Oura?

Oura offers a competitive salary along with unique benefits, including your own Oura Ring, employee discounts, flexible working arrangements, and a collaborative atmosphere, ensuring employees feel valued and supported as they strive to do their best work.

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What application tips do you have for the Senior Manager, International Communications position at Oura?

When applying for the Senior Manager, International Communications role at Oura, be sure to highlight your international communications experience and provide examples of your strategic thinking. Tailoring your application to reflect how your goals align with Oura's mission of improving health and well-being can also set you apart.

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Common Interview Questions for Senior Manager, International Communications
How do you develop an international communications strategy?

To develop an international communications strategy, you should start by understanding the unique market trends and cultural nuances of each region. Identify target audiences, outline clear communication objectives, and choose the appropriate channels to engage effectively while ensuring a consistent global brand voice.

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Can you give an example of a successful international campaign you managed?

In your response, mention a specific campaign where you tailored messaging for various markets and highlight the results. Use metrics to show the impact of the campaign on brand awareness and engagement, and emphasize your role in its planning and execution.

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What challenges might you face in international communications, and how would you overcome them?

Challenges may include language barriers, cultural differences, and varying regional media landscapes. To overcome these, research is crucial; adapting your approach based on audience insights will ensure your messaging resonates. Building strong relationships with local teams can also facilitate smoother communication.

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How do you handle crisis communication in an international context?

During crisis communication, it's pivotal to act swiftly and transparently. Prepare a clear plan that includes key messages and FAQs. Coordinate with local teams to understand regional sensitivities and ensure that your communications are culturally appropriate.

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What metrics do you use to measure the success of your communication strategies?

Key performance indicators (KPIs) such as media coverage quality, audience reach, engagement metrics, and sentiment analysis are vital. Analyzing these metrics regularly will help refine strategies and demonstrate your communications impact effectively.

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How do you foster collaboration with cross-functional teams?

Fostering collaboration involves building trust and open lines of communication. Set regular meetings, encourage the sharing of insights, and establish collective goals that align with Oura’s overall mission, ensuring all teams work together towards common objectives.

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Can you tell us about a time you had to solve a complex problem in communications?

Provide a specific example of a complex communication challenge you faced and outline the steps you took to resolve it. Highlight your analytical and strategic thinking skills, as well as your ability to engage with stakeholders to achieve a positive outcome.

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What is your experience with international media relations?

Discuss your experience in cultivating relationships with media across different regions. Highlight strategies you used to enhance media engagement, such as personalized outreach or hosting media events that helped increase coverage and brand visibility.

Join Rise to see the full answer
How do you stay updated on global trends in media and communications?

Staying updated involves regularly consuming industry-related news, participating in professional organizations, and networking with peers. Subscribing to relevant journals and attending conferences also aids in keeping your skills sharp and informed of the latest trends.

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What do you see as the future of international communications?

Looking ahead, international communications will continue to evolve with advancements in technology and shifting consumer behaviors. Emphasizing authenticity, cultural relevance, and building genuine relationships will be essential for successful global branding efforts.

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O By Oura

Oura was founded in Finland with a singular focus: to improve the way we live our lives.We are here to help you navigate the vulnerability of health through personal guidance, and are unwavering in our commitment to accuracy, validation, and desig...

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DATE POSTED
November 23, 2024

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