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Coordinator, Marketing Programs

Company Description

McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald’s remains one of the world’s leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

We are enjoying the flexibility of a hybrid work model, in which employees spend part of their week connecting with co-workers in our state-of-the-art headquarters. Located in the booming West Loop of downtown Chicago, it's set up to be a global hub that cultivates collaboration:

  • Take a class at Hamburger University
  • Sample future items in our Test Kitchen
  • Utilize the latest technology to connect with your team around the globe

We are an equal opportunity employer committed to the diversity of our crew members, staff, operators, and suppliers. We promote an inclusive work environment that creates feel-good moments for everyone.

Job Description

The Marketing Operations and Enablement function ensures strategy, resources, and execution are aligned to drive marketing outcomes. This team ensures overall operational efficiency and effectiveness of the marketing department, ensuring that the marketing programs are executed seamlessly on time and within budget, while fostering a culture of collaboration and continuous improvement.  

The Marketing Program Management team will focus on successful execution of priority Marketing campaigns and strategic initiatives. They will work with agency partners as well as internal teams across Brand, Content, and Culture, Marketing and Menu Strategy, Digital, and Field Marketing. 

The Marketing Program Coordinator will be responsible for providing essential support to the marketing operations team, assisting with the execution of marketing campaigns and the coordination of various marketing projects. 

Primary Accountabilities: 

  • Campaign Support: Assist in the execution of national marketing campaigns by coordinating deliverables, managing timelines, and ensuring all necessary materials are prepared and distributed.  
  • Project Coordination: Support the project management team by tracking project progress, updating project schedules, and ensuring that all tasks are completed on time.  
  • Administrative Duties: Handle administrative tasks such as scheduling meetings, preparing reports, and maintaining project documentation.  
  • Communication: Serve as a point of contact for internal teams and external vendors, ensuring clear and timely communication regarding project updates and deliverables.  
  • Data Management: Assist in the collection, organization, and analysis of campaign data, providing insights to the broader team. 

Qualifications

  • Bachelor's degree in marketing, Business Administration, or a related field 
  • 0-2 years of experience in marketing, project coordination, or a related field. 
  • Strong organizational and time management skills, with the ability to handle multiple tasks simultaneously.  
  • Strong attention to detail  
  • Excellent written and verbal communication skills.  
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with project management tools.  
  • Ability to work collaboratively in a team environment. 

 

Additional Information

McDonald’s is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald’s provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact [email protected]. Reasonable accommodations will be determined on a case-by-case basis.

McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.

Average salary estimate

$60000 / YEARLY (est.)
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$70000K

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What You Should Know About Coordinator, Marketing Programs, McDonald's Corporation

At McDonald's, we're not just flipping burgers; we're flipping the script on innovation and creativity in the fast-food industry. As a Coordinator in Marketing Programs, you'll play a pivotal role in energizing our marketing operations from our vibrant headquarters in the West Loop of Chicago. This position is designed for an enthusiastic marketer with 0-2 years of experience who is eager to learn and grow. Your mission? To ensure that our marketing campaigns run smoothly and efficiently, aligning deliverables, managing timelines, and helping coordinate diverse projects across our brand, content, digital, and menu strategy teams. Imagine assisting in the execution of national marketing campaigns that connect with millions of customers daily, while also engaging with our dynamic agency partners and internal teams. You'll be at the center of the action, tracking project progress, updating schedules, and managing essential administrative tasks. Not to mention, you'll utilize your excellent communication skills to liaise between internal teams and external vendors, ensuring everyone is on the same page. Got some analytics skills? You'll assist in analyzing campaign data to provide insights that inform future initiatives. If you're passionate about marketing, collaboration, and making an impact in a globally recognized brand, then the Marketing Program Coordinator position at McDonald's is the perfect opportunity for you. Join us and start crafting stories that resonate with our customers!

Frequently Asked Questions (FAQs) for Coordinator, Marketing Programs Role at McDonald's Corporation
What does a Marketing Program Coordinator at McDonald's do?

The Marketing Program Coordinator at McDonald's assists the marketing operations team by managing timelines, coordinating deliverables, and ensuring marketing campaigns are executed smoothly. This role is essential for maintaining effective communication among internal teams and external vendors, as well as organizing and analyzing campaign data.

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What qualifications are needed for the Marketing Program Coordinator position at McDonald's?

To qualify for the Marketing Program Coordinator role at McDonald's, candidates should have a Bachelor's degree in marketing, Business Administration, or a related field, and ideally possess 0-2 years of experience in marketing or project coordination. Strong organizational skills, attention to detail, and excellent communication abilities are also key.

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How does McDonald's support employee growth in marketing roles?

At McDonald's, we promote continuous learning and professional growth. Employees in marketing roles, such as the Marketing Program Coordinator, have access to training programs and collaborative projects that enhance their skills and allow for career advancement within the company.

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What work environment can a Marketing Program Coordinator expect at McDonald's?

The Marketing Program Coordinator at McDonald's will enjoy a hybrid work model, collaborating in person at our modern headquarters in Chicago, while also having the flexibility to work remotely. This setup fosters connection and teamwork among colleagues, allowing for innovation and creativity.

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What are some primary responsibilities of a Marketing Program Coordinator at McDonald's?

Primary responsibilities for a Marketing Program Coordinator at McDonald's include assisting in national marketing campaign execution, managing project timelines, handling administrative tasks, providing insights through data management, and ensuring effective communication among teams.

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What career paths can be pursued after working as a Marketing Program Coordinator at McDonald's?

Starting as a Marketing Program Coordinator at McDonald's opens many possibilities for career growth, including roles like Marketing Manager, Brand Strategist, or Project Manager, providing ample opportunities to evolve in diverse areas of marketing.

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How do internal teams collaborate for marketing projects at McDonald's?

At McDonald's, collaboration among internal teams is integral to the success of marketing projects. The Marketing Program Coordinator will facilitate communication between various departments, ensuring that project goals align and that resources are utilized effectively.

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Common Interview Questions for Coordinator, Marketing Programs
How do you prioritize tasks in a fast-paced marketing environment?

When asked about prioritization, showcase your time management techniques, such as using project management tools or creating task lists. Explain how you assess deadlines and allocate your efforts to ensure that all critical tasks are completed on time.

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Can you provide an example of a marketing campaign you contributed to?

Prepare by selecting a specific campaign where you played a role in execution. Discuss your responsibilities, the challenges faced, and the outcomes of the campaign, emphasizing your contribution and what you learned from the experience.

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What is your experience with project management tools?

Highlight any project management tools you've used (like Asana or Trello) and how they helped you track project progress. Mention specific examples of how these tools contributed to effective communication and project coordination.

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How do you ensure effective communication between team members and vendors?

Discuss your approach to communication, such as setting regular check-ins, using status updates, or employing collaborative tools. Highlight how proactive communication can prevent misunderstandings and keep projects on track.

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Describe a time you had to adapt to a change in a project.

Provide an instance where a project took an unexpected turn, and explain how you navigated the situation. Focus on your ability to remain flexible, re-assess priorities, and find solutions that kept the project moving forward.

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What strategies do you use for analyzing marketing data?

Emphasize your analytical skills by discussing how you collect, organize, and interpret campaign data. Provide examples of metrics you’ve analyzed and how those insights informed future marketing decisions.

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How do you maintain attention to detail in your work?

Share techniques you've developed to ensure accuracy in your work, such as reviewing project documentation multiple times or using checklists. Provide examples of how attention to detail has positively impacted project outcomes.

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What makes you interested in the Marketing Program Coordinator position at McDonald's?

Convey your enthusiasm for McDonald's brand, culture, and values. Discuss how the role aligns with your career goals in marketing and your desire to contribute to impactful campaigns that reach millions.

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How do you handle tight deadlines and high-pressure situations?

Demonstrate your strategies for working under pressure, such as maintaining composure, breaking tasks into manageable chunks, and utilizing teamwork to meet deadlines. Be sure to mention how this has led to successful project completions.

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Why do you think teamwork is important in marketing?

Discuss the significance of collaboration in marketing projects, using examples to show how diverse perspectives generate creative ideas and solutions. Highlight your experiences working effectively within teams and the positive outcomes that resulted.

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McDonald's Corporation is a chain of fast food restaurants. Headquartered in Oak Brook, Illinois, the company's famous menu items include the Big Mac, Chicken McNuggets and Egg McMuffin. McDonald's is a publicly owned company and operates a Canadi...

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Full-time, hybrid
DATE POSTED
November 24, 2024

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