About HighLevel
Founded in 2018, HighLevel Inc. (www.gohighlevel.com) is a B2B SaaS platform focused on marketing agencies and entrepreneurs. Our goal is to be a comprehensive solution for managing all types of businesses. Our clients include digital marketing agencies, ad agencies, SEO agencies, call centers, sales agencies, affiliate marketers, white-label software sellers, and freelancers. We serve a variety of niches such as real estate, dental & medical, local businesses, e-commerce, professional services, home services, digital courses & community managers, social media influencers, and field services. Our platform includes various product areas such as CRM, funnel builder, website builder, forms & surveys, WordPress hosting, email marketing, telephony, reviews management, omni-box communications, social media, invoicing & payments, and more. We serve over 70,000 agencies and 600,000 small & medium businesses, supported by a 1,200+ strong remote team across 15 countries.
We encourage you to learn more about our platform on our YouTube channel (https://www.youtube.com/channel/UCXFiV4qDX5ipE-DQcsm1j4g)
About the Team
The Expansion Products team is responsible for driving volumetric & usage based upgrades and upsells within the platform to maximize revenue potential (apart from the subscription revenue). We do this by building innovative products & features that solve real-world problems for agencies and allow them to consolidate their offering to their clients in a single platform packaged under their white-labled brand.
The expansion products team focuses exclusively on products that can demonstrate adoption, drive up engagement in target segments and are easily monetizable. This team handles multiple product areas including Phone System, email system, online listing integration, WordPress Hosting, Memberships & Courses, Mobile Apps, etc.
About the Role
HighLevel Inc is looking for an Associate Product Manager to join the expansion revenue products team. You will be assisting the team in identifying opportunities, proving legitimacy, sizing the opportunity, performing user interviews and designing solutions based upon your findings. Your work will encompass our reviews management product, yext integration and whatsapp integration. This role will experience a balance of new initiatives and iterating over existing features.
Your Responsibilities
- Understanding the aspirations, pain-points and user behaviour of HighLevel customers
- Identifying good ideas, cutting, prioritizing and visualizing solutions
- Validating solutions with real users at the wireframe stage, gathering feedback from various stakeholders and users at mockup stage and conducting beta launches for target segments
- Analyzing beta feedback and writing user stories
- Collaborating with support, customer success, devs and product teams to become an evangelist for your product area and building a strong relationship with other teams while you work in a cross-functional environment
- Instrumenting, analysing and learning from the user behavior when they interact with your features & products
- Working with Product Managers with a collaborative mindset and assisting them in achieving product objectives
Your Core Skills
- You are passionate about software products
- You have been involved in a successful (or unsuccessful) launch of a software product
- You have prior experience in either of the following
1. UI/UX DesignSoftware Development
2. Marketing of a Software product or service
3. Sales of a Software product or a service
4. Product Management
- You understand product development lifecycle or have a history of working on Software products
- You have been a leader either formally or informally and have demonstrated leadership skills in the past
- You can deconstruct software products and highlight good UX from bad UX
- You are well versed with SaaS and are generally aware of SaaS platforms out there
Additional Skills
- Skills of writing accurate and precise OKRs
- Experience in a B2B SaaS or agency environment
- You have been an APM or a PM before
- You have worked in Agile or SCRUM environment
EEO Statement
At HighLevel, we value diversity. In fact, we understand it makes our organisation stronger. We are committed to inclusive hiring/promotion practices that evaluate skill sets, abilities, and qualifications without regard to any characteristic unrelated to performing the job at the highest level. Our objective is to foster an environment where really talented employees from all walks of life can be their true and whole selves, cherished and welcomed for their differences while providing excellent service to our clients and learning from one another along the way! Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
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Join HighLevel as an Associate Product Manager in our energetic Delhi office, where you can help shape the future of our innovative B2B SaaS platform tailored for marketing agencies and entrepreneurs. In this exciting role, you'll work closely with the Expansion Products team, which is all about building creative products that drive revenue and enhance user experience. Your mission? To identify opportunities and gather insights into the aspirations and challenges faced by our users. You’ll dive deep into user interviews and design solutions that not only meet their needs but also spark engagement across our platform. If you have a passion for product management and a knack for collaboration, you'll thrive as you bring new initiatives to the table and fine-tune existing features. We’re looking for someone who can analyze user behavior, validate ideas, and work cross-functionally with teams such as customer support and development. Your diverse background in software development, UI/UX design, or marketing will be valued as we embark on exciting projects, from enhancing our reviews management product to integrating WhatsApp and Yext. If you're ready to help us bolster our position as a trusted partner for over 70,000 agencies around the globe, while learning and growing in a dynamic environment, we would love to hear from you!
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