Marketing Coordinator

A Marketing Coordinator at David Weekley Homes is expected to coordinate marketing planning activities, support lead-generating campaigns, maintain brand standards, organize engaging community events, and collaborate with teams to deliver marketing resources effectively. Strong organizational and communication skills are essential to fulfill these responsibilities.

To apply for the Marketing Coordinator role at David Weekley Homes, candidates should have at least 2 years of experience in residential sales and marketing, a bachelor's degree, and excellent organizational skills. Familiarity with social media and online marketing practices is also vital, as is effective communication and negotiation skills.

As a Marketing Coordinator at David Weekley Homes, you can enhance the Homebuyer experience by organizing engaging events, coordinating marketing campaigns that effectively showcase our offerings, and collaborating with various teams to ensure our marketing strategies align with the needs of homeowners and potential buyers.

David Weekley Homes provides a comprehensive benefits package for Marketing Coordinators including medical, dental, and vision insurance, a 401k plan with an 8% discretionary match, employee stock ownership opportunities, profit-sharing, paid time off, vacation, paid holidays, a college scholarship program, and community outreach initiatives.

The work environment for Marketing Coordinators at David Weekley Homes is collaborative and supportive. Team members value enthusiasm, flexibility, and a strong commitment to teamwork, making it a positive and engaging place to work while contributing to meaningful projects.

Yes! David Weekley Homes is committed to fostering career development and advancement. As a Marketing Coordinator, you will gain valuable experience and have opportunities for professional growth within the organization, which has been recognized multiple times as a top employer.

Essential skills for a successful Marketing Coordinator at David Weekley Homes include strong organizational abilities, excellent communication and negotiation skills, creativity in marketing execution, proficiency in Microsoft Office, and a solid understanding of current marketing trends, including digital and social media.

When prioritizing marketing tasks, I assess project deadlines, importance to overarching goals, and resource availability. I leverage project management tools to keep track of priorities and ensure that crucial initiatives are completed on time.

In a previous role, I coordinated a community event that effectively increased local brand awareness. I developed the event’s marketing materials, utilized social media for promotion, and partnered with local businesses, leading to a successful turnout and increased leads for the sales team.

To engage homeowners at events, I focus on creating interactive experiences where they can participate and provide feedback. Sharing stories of success, offering valuable information, and incorporating fun activities keeps the atmosphere inviting and builds genuine connections.

I thrive under tight deadlines by maintaining an organized schedule, proactively communicating with my team, and allocating resources effectively. By focusing on the most impactful tasks, I ensure that the quality of work doesn’t suffer despite time constraints.

I measure the success of marketing campaigns through key performance indicators such as engagement rates, lead generation numbers, conversion rates, and overall return on investment. Analyzing this data helps me refine future strategies.

I am familiar with a range of online marketing tools such as Google Analytics for website performance, social media management platforms like Hootsuite, and email marketing software such as Mailchimp, enabling effective campaign tracking and optimization.

Ensuring brand consistency involves adhering to established brand guidelines across all materials and campaigns. Regular audits, team training, and communication with stakeholders help implement strategies that reinforce our brand message.

My approach to vendor negotiation is based on clear communication of expectations and mutual benefits. I research the vendor landscape to understand market rates and leverage competitive bids to achieve the best value while maintaining positive relationships.

I have extensive experience developing and monitoring budgets for marketing campaigns. I start by defining campaign goals and then allocate funds based on projected expenses while where necessary utilizing past results to make informed decisions.

I stay informed about the latest marketing trends through industry literature, attending webinars, and engaging with professional networks. Continuous learning allows me to integrate innovative ideas into my marketing strategies effectively.