Job details

Marketing Analyst

Marketing Analyst is the liaison between one or more of DataLab's clients and the internal database programming and analytical teams. This role provides essential support to clients who contract with DataLab for database marketing services. Marketing Analyst coordinates the requirements of the client's database marketing programs and the DataLab teams that support the client. This role requires a high level of problem solving and research skills to troubleshoot client challenges.

To be successful in this position you must have an aptitude for technology and the ability to learn the client’s business quickly, as well as a passion for excellent customer service, improving business processes, and recommending best marketing practices. Excellent communication and multi-tasking skills are essential. Preferably you will have 2-4 years prior customer service experience in a technology setting.

*No sponsorship available for this role*

**Candidate must be local to Germantown, MD**

Key Responsibilities

Act as primary point of contact between clients and DataLab’s programming and analytics teams.
Responsible for daily client communication via telephone, email, and online presentation tools.
Respond in a timely manner to a wide variety of client inquiries.
Coordinate and lead internal and external client team meetings, as well as occasional onsite meetings.
Professionally and diplomatically resolve difficult issues regarding client concerns and other matters as necessary.
Manage account resources by setting appropriate expectations and delivery timelines.
Identify client priorities and maintain the client’s task list.
Act as the internal subject matter expert for the client’s business processes, business data, and marketing campaign business rules.
Be able to QC, understand, and interpret the client’s marketing campaign results.
Define quality checkpoints for final deliverables. Review and QC final reports and work products prior to client delivery
Review business requirements with DataLab’s programming and analytics teams and explain client deliverables as needed. Set prioritization and timelines.
Act as primary owner of all written documentation delivered to the client, including project and campaign requirements, direct marketing results reports, and presentations.
Support client billing and usage reporting.

Required Skills and Qualifications

2-4 years prior customer service experience in a technology setting
Outstanding communication, client management, follow-through, problem resolution, and interpersonal skills
Flexibility to adjust priorities and manage time wisely in a fast-paced environment
Strong aptitude for technology as well as an understanding/interest in direct marketing practices
Outstanding documentation and organization skills.
Excellent problem-solving skills, a highly developed sense of curiosity, and a passion for learning
Ability to communicate in a clear, concise, and understandable manner via email, phone, and in person.
Ability to lead requirement discovery sessions with client, understand and document client business process flows, and provide advice and instruction to clients/users
Knowledge of SQL and prior direct marketing experience a plus
Demonstrated ability to work in a team environment

DataLab USA™ is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin.

All offers of employment are contingent on passing a background check and drug test.

DataLab USA Glassdoor Company Review

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CEO of DataLab USA

Hans Aigner

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Average salary estimate

$70000 / YEARLY (est.)

min

max

$60000K

$80000K

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What You Should Know About Marketing Analyst, DataLab USA

As a Marketing Analyst at DataLab USA, you'll become the vital link between our clients and our expert programming and analytical teams. Your role is all about providing stellar support for our database marketing services, ensuring that clients feel confident and well-informed throughout the process. You'll be coordinating client requirements, leading meetings, and troubleshooting any challenges that may arise with a smile. We value problem-solving and research skills, so if you love diving into challenges and coming up with innovative solutions, you’ll fit right in! If you have a knack for technology and a passion for customer service, then this position could be your next adventure. With a minimum of 2-4 years of customer service experience in a tech setting, you’ll manage communication through calls, emails, and online tool presentations to meet client inquiries. Your organizational prowess will shine as you manage client priorities, set timelines, and be the go-to person for all written documentation, from project briefs to marketing results reports. Join us in Germantown, MD, where we encourage curiosity and learning every day. We’re excited to see how you can contribute to our ongoing success and the satisfaction of our clients.

Frequently Asked Questions (FAQs) for Marketing Analyst Role at DataLab USA

What does a Marketing Analyst do at DataLab USA?

At DataLab USA, a Marketing Analyst serves as a crucial liaison between our clients and our internal programming and analytical teams, providing essential support for database marketing services. The role involves coordinating client requirements and managing project timelines while ensuring excellent communication and service.