Consultant, Merchant and Acquirer - Marketing Services

The Consultant, Merchant and Acquirer in Marketing Services at Visa focuses on developing co-marketing programs that generate measurable outcomes for key clients including Issuers, Acquirers, and Merchants. This involves conducting market assessments and crafting tailored marketing strategies that align with both Visa's and clients' objectives.

To excel in the Consultant position at Visa, you should have experience in a client-facing marketing role within the payments industry, strong project management skills, and an ability to develop creative marketing concepts. A degree or equivalent professional experience is preferred, along with fluency in German and English.

As a Consultant, Merchant and Acquirer at Visa, your daily tasks involve conducting market assessments, creating engagement plans for clients, collaborating with internal stakeholders, and leading the execution of tailored marketing strategies that drive results. It's an engaging job that blends creativity with strategic analysis.

Yes! The Consultant, Merchant and Acquirer role at Visa allows for a hybrid work environment, where you can alternate between remote work and spending time in the office, which provides flexibility while meeting business needs.

Working as a Consultant, Merchant and Acquirer at Visa offers tremendous growth opportunities. You will develop key client relationships, gain exposure to the payments industry, and enhance your marketing skills, paving the way for potential career advancement within Visa's global organization.

Visa emphasizes collaboration across teams for its Consultants, including regular engagement with Sales and Marketing Services. You will work in a matrix structure that allows for the sharing of insights and best practices, creating a cooperative culture that supports mutual growth.

At Visa, the integration of data and insights into marketing strategies is a key focal point for Consultants. You will utilize various data-driven approaches to inform your marketing decisions, allowing for the development of tailored initiatives that resonate with clients and drive measurable success.

When answering this question, provide specific examples of successful marketing programs you've created, including key metrics that showcase the business impact. Highlight your approach to collaboration and how you integrated client objectives with Visa's marketing strategies.

Discuss how you prioritize understanding client needs through regular communication and strategic planning sessions. Emphasize the importance of aligning their goals with Visa’s offerings, illustrating your relationship-building skills with past experiences.

Share the types of data sources you typically utilize, such as consumer behavior analytics, payment trends, and competitor analysis. Mention how your knowledge of these sources helps you develop actionable insights that inform marketing strategies.

Reflect on a specific marketing project that posed challenges and detail how you overcame them through strategic planning, effective resource allocation, and collaboration with team members. Showcase your problem-solving skills and ability to adapt.

Explain your approach to establishing clear KPIs at the outset of a marketing initiative and your ongoing monitoring process to assess progress. Discuss any tools or techniques you use to measure and report on marketing effectiveness.

Illustrate how creativity influences your approach to marketing by mentioning past projects where innovative concepts yielded considerable results. Talk about how you encourage creative thinking within your teams.

Share the resources you follow, such as industry reports, webinars, and networking events that keep you updated with the latest happenings in the payments industry. Emphasize how applying this knowledge can enhance your marketing efforts.

Provide an overview of a specific B2B marketing campaign, detailing your objectives, the strategies employed, and the outcomes achieved. Quantifying results will lend credibility to your example.

Discuss your project management techniques, such as prioritizing tasks, setting timelines, and utilizing project management tools. Illustrate your ability to stay organized while ensuring quality outcomes for each project.

Mention skills like strong communication, project management, creativity, and adaptability. Tailor your response to how these skills specifically contribute to a Consultant's ability to deliver impactful marketing strategies that align with Visa's objectives.