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Director of Product, Growth (Remote)

About Us


The Athletic is a digital sports media company that brings true sports fans closer to the athletes, teams and leagues that captivate their attention. We serve a multi-faceted audience that craves a richer connection and understanding with immersive storytelling and a like-minded community of fans. Founded in 2016 and with major operational hubs in San Francisco, Los Angeles, London and Melbourne, we empower a truly global team of more than 600 creators and cover more than 250 professional sports and collegiate teams across the United States, Canada and the UK. Our newsroom has produced thousands of in-depth reports along with more than 120 podcasts and other forms of premium content. Put simply, The Athletic is at the center of a sports fan’s universe.



About the Role


Product plays a pivotal role at The Athletic, spearheading critical cross-functional initiatives and leading teams of engineers, designers, marketers, and analysts to execute seamlessly on behalf of the business and our users. As a Director of Product, you will be a key strategic and operational leader, partnering closely with company executives and leading a team of Product Managers. This is an advanced role, and you will be critical to the success of the Product organization and company at large. You will report to the VP of Product.


The primary focus is on driving subscription growth. Key areas of subscription growth include driving new audience to The Athletic, bringing them back on platform for continued engagement or re-activation, converting them to subscribers, and preventing subscription churn. There may be other areas of ownership within our Subscription or Commercial strategies. Your work will span off-platform (e.g., email), on-platform messaging and conversion touchpoints, and on-platform engagement features. The job is to improve the overall user experience, with the goal of helping users move down the subscription funnel, with influence across the product experience


This role is remote to the US and Canada only. 


Responsibilities
  • Own the strategy and roadmap for 1 or more product areas
  • Define the strategy and vision for your product area(s) to meet business objectives.
  • Leverage existing expertise in your domain area(s) (e.g., Subscriber Engagement and Retention) and a clear understanding of user needs and the competitive landscape.
  • Partner closely on strategy and execution with tech executives across product, design, engineering, data, marketing, and the newsroom.
  • Own a multi-team roadmap that balances long term and short term considerations.
  • Drive impact
  • Lead large cross-functional working group(s) on key strategic initiatives.
  • Work closely with the rest of the Product team to align initiatives and dependencies.
  • Report on impact and learnings to key executive stakeholders.
  • Lead a team of Product Managers
  • Develop the careers of your direct report Product Managers.
  • Foster a highly collaborative and productive environment.
  • Inform the work of other teams through direct and indirect mechanisms, including mentoring other PM colleagues as appropriate.
  • Improve organizational operations
  • Work closely with other tech leaders on operational improvements.
  • Invest smartly in platforms and processes to ship and experiment at scale.


Requirements
  • 4+ years of highly relevant product leadership experience including a team or functional leadership role.
  • Clear strategic strengths, from goal setting to strategy development to communication and reporting.
  • Expertise in consumer digital products.
  • Executional capabilities including cross-functional initiative leadership - you need to get things done in addition to guide the work.
  • Demonstrated experience being a people manager your team learns from and is excited to work with.
  • High familiarity with and love for sports and journalism.
  • Excellence with data - analyzing data, deriving insights, and making data-driven decisions.
  • Experience developing great user experiences, and an ability to empathize with users.
  • Eagerness to try new things and learn - and a willingness to fail.


The annual base salary range for this role is $170,000.00 - $190,000.00 USD. The total compensation offered for this position may vary based on factors such as education, experience, skills, and location. It may also include non-cash rewards and benefits. The base salary range is subject to change and may be modified in the future.


The Athletic offers unique perks and benefits to all full-time employees based on their country of residence. Our comprehensive US benefits package includes:


- Highly competitive, employer-contributed medical, dental, vision, basic life and disability insurance plans.

- Savings accounts for medical, wellness, and childcare expenses.

- 401k retirement savings plan and employer match.

- Paid time off including paid sick leave, 12 paid holidays, 15 days of accrued vacation to start, and up to 20 weeks of Paid Parental Leave.


For international candidates: Our global benefits packages offer similar benefits and perks, competitive to the local market.


The Athletic Media Company is an equal opportunity employer and enthusiastically encourages people from all backgrounds and experiences to apply. The Athletic will consider all applicants without regard to race, religion, color, national origin, ancestry, physical and/or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, transgender status, age, sexual orientation, military or veteran status, or any other protected characteristic under applicable law.


Click here to review our Applicant Privacy Notice, which describes how and when The Athletic Media Company collects, uses, and shares certain personal information of job applicants and prospective employees.


Beware of fraudulent job recruiting schemes! Our recruiters use careers@theathletic.com exclusively. We do not conduct interviews via text or instant message and we do not ask candidates to download software, to purchase equipment through us, or to provide sensitive personally identifiable information, such as bank accounts or social security numbers. If you have been contacted by someone claiming to be a recruiter with The Athletic but operating from a different email address about a job offer, please report it as potential job fraud to the law enforcement and to people@theathletic.com.

Average salary estimate

$180000 / YEARLY (est.)
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$170000K
$190000K

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What You Should Know About Director of Product, Growth (Remote), The Athletic Media Company

At The Athletic, we’re seeking a passionate and innovative Director of Product, Growth to join our remote team here in the United States. As a key player in our organization, you'll be at the forefront of shaping strategies that drive subscription growth and enhance user engagement across our platform. With a rich portfolio of sports coverage and premium content, The Athletic is a vibrant community for sports fans, and your role will be pivotal in connecting fans with the stories that matter to them. In this advanced position, you’ll collaborate with company executives and lead a dynamic team of Product Managers to execute cross-functional initiatives, leveraging your knowledge in areas like Subscriber Engagement and Retention. You will define the roadmap for your product areas, ensuring that both short-term and long-term goals align with our business objectives. With an eye for user experience and a knack for data-driven decision-making, you’ll help us close the gap in our subscription funnel and improve overall user satisfaction. This is not just about managing a team, but about fostering a collaborative environment where creativity flourishes. As you work closely with marketing, design, and tech teams, you’ll drive impactful strategies that resonate within the sports community. Join us at The Athletic, where sports aren’t just a game but a lifestyle, and help fans deepen their connection to the sports they love to follow.

Frequently Asked Questions (FAQs) for Director of Product, Growth (Remote) Role at The Athletic Media Company
What does the Director of Product, Growth at The Athletic do?

The Director of Product, Growth at The Athletic plays a crucial role in enhancing the user experience while growing our subscription base. This involves defining the strategy and roadmap for various product areas, leading a talented team of Product Managers, and collaborating with cross-functional teams to drive subscription growth through innovative user engagement strategies.

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What are the main responsibilities of the Director of Product, Growth at The Athletic?

The responsibilities for the Director of Product, Growth at The Athletic include owning the strategy for product areas, defining a clear vision to meet business objectives, leading cross-functional initiatives, mentoring product managers, and reporting on impact and key learnings to executive stakeholders. It's a multifaceted role at the intersection of strategy and execution.

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What qualifications do you need for the Director of Product, Growth position at The Athletic?

Ideal candidates for the Director of Product, Growth position at The Athletic should have at least 4+ years of product leadership experience, a background in consumer digital products, strong data analysis skills, and a deep love for sports and journalism. Demonstrated success in team management and executing growth strategies are crucial.

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How does the Director of Product, Growth contribute to subscription growth at The Athletic?

The Director of Product, Growth is pivotal in developing and executing strategies to attract new audiences, retain subscribers, and minimize churn. They will focus on optimizing both off-platform and on-platform user engagement to enhance the overall customer journey and increase subscription conversions.

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What is the company culture like at The Athletic for the Director of Product, Growth?

The culture at The Athletic is collaborative and innovative, fostering an environment where ideas are welcomed and encouraged. The Director of Product, Growth will work closely with diverse teams, from tech to marketing, and will lead with empathy, ensuring a supportive space for Product Managers to thrive.

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What is the remote work policy for the Director of Product, Growth at The Athletic?

The position of Director of Product, Growth at The Athletic is remote, available for candidates based in the United States and Canada. This flexibility allows our team to work from various locations while staying connected and engaged in our mission to serve sports fans worldwide.

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What kind of growth opportunities exist for the Director of Product, Growth at The Athletic?

As a Director of Product, Growth at The Athletic, you will have numerous growth opportunities, including career development for your team, involvement in high-impact cross-functional initiatives, and direct access to leadership that can propel your career forward within a dynamic and influential organization.

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Common Interview Questions for Director of Product, Growth (Remote)
Can you describe your experience leading product teams?

When answering this question, focus on specific examples of how you've led product teams effectively, highlighting your leadership style, how you foster collaboration, and any measurable outcomes achieved under your guidance. Discuss your approach to mentoring team members and contributing to their growth.

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How have you driven subscription growth in your previous roles?

Use concrete examples of strategies or initiatives that successfully increased subscriptions in past positions. Discuss your understanding of user behavior, metrics you tracked, and how you adapted strategies based on data-driven insights to optimize conversion rates.

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What role does data play in your decision-making process?

Discuss your methodology for analyzing data, the types of metrics you prioritize, and how those insights inform your product strategies. Be specific about a time when data led to a successful outcome or significant change in direction.

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Can you share an example where you overcame a significant challenge?

Select a particular challenge relevant to product management, detail the situation, your actions, and the results. Emphasize your problem-solving skills and how you engaged your team in finding a solution.

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How would you approach defining the user experience for a new product feature?

Explain your process for gathering user feedback, understanding user needs, and how you balance those with business objectives. Mention collaborating with design and engineering teams to achieve the best user experience for the new feature.

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What strategies do you implement to prevent subscription churn?

Talk about methods you’ve successfully used to analyze churn data, understand user engagement, and create retention strategies, like personalized communications or feature enhancements. Provide examples of how those strategies had a positive impact on retention.

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What do you believe are the key traits of an effective Product Manager?

Discuss traits such as strong communication, empathy toward users, analytical skills, and the ability to lead cross-functional teams. Provide examples of how these traits have helped you or team members succeed in product roles.

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How do you handle conflicting priorities from different teams?

Share your experience in aligning team goals and stakeholders, particularly how you manage discussions and negotiate priorities while maintaining focus on the most impactful objectives. Mention specific frameworks or tools you've used to facilitate this process.

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Why do you want to work for The Athletic as the Director of Product, Growth?

Focus on your passion for sports, the editorial values of The Athletic, and how your experience directly aligns with their mission. Highlight what excites you about joining an innovative team committed to connecting fans with their favorite sports content.

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What is your approach to mentoring junior Product Managers?

Outline your mentoring philosophy, including how you provide constructive feedback, foster an environment of learning, and empower junior Product Managers to take ownership of their projects while supporting their career aspirations.

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The Athletic is a global digital subscription-based sports publisher. The Athletic's more than 450 full-time writers, editors and producers break exclusives, cover the biggest moments, and produce analysis of more than 200 clubs and teams around t...

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Full-time, remote
DATE POSTED
November 27, 2024

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