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Product Data Analyst - DR+

At SiteMinder we believe the individual contributions of our employees are what drive our success. That’s why we hire and encourage diverse teams that include and respect a variety of voices, identities, backgrounds, experiences and perspectives. Our diverse and inclusive culture enables our employees to bring their unique selves to work and be proud of doing so. It’s in our differences that we will keep revolutionising the way for our customers. We are better together!

What We Do…

We’re people who love technology but know that hoteliers just want things to be simple. So since 2006 we’ve been constantly innovating our world-leading hotel commerce platform to help accommodation owners find and book more guests online - quickly and simply.

 

We’ve helped everyone from boutique hotels to big chains, enabling travellers to book igloos, cabins, castles, holiday parks, campsites, pubs, resorts, Airbnbs, and everything in between.

 

And today, we’re the world’s leading open hotel commerce platform, supporting 44,500 hotels in 150 countries - with over 100 million reservations processed by SiteMinder’s technology every year.

About the Product Data Analyst - DR+ role...

We are looking for a talented Analyst to join our product team, with a primary focus on data products including Dynamic Revenue Solutions, Insights and all things data related. As an integral part of our team, you will play a pivotal role in shaping data-driven decisions and contributing to the success of our organisation.


In this role, you will work alongside the Product, Strategy, Analytics, Operations, Lifecycle and Customer teams and use our rich data ecosystem and a world class Data stack to create great customer outcomes & drive business impact at speed and scale. 

In our book, analysts are so much more than reporting and we want you to be at the heart of operations & strategy. 

What you’ll do…

  • Use our rich data warehouse and your problem solving skills to support Product Managers, Engineering teams as well as Business Managers answer tricky questions about Customer segmentation, growth opportunities, Product adoption, User behaviour etc.

  • Find insights that help us understand how customers interact with our Data & Transaction Products, using the large data sets we now have at our disposal (SM proprietary data on hotel bookings and product usage, Customer data, etc.). The team needs you to be creative in your usage and interpretation of the data, and translate these nuggets into actionable outcomes & plans

  • Partner with the product development team to assist in implementation of analytics tooling for our 45,000 hotel customers.

  • Suggest and run experiments that will move the metrics that matter : we want you to be the missing link between our Strategy teams & our Product teams and address questions that will drive business growth

  • Partner with our Business Managers and product teams to build, improve and maintain dashboards that track the health and growth of our customer base

  • Collaborate with Business Managers and Marketing teams to drive analysis and impact measurement for various growth campaigns utilising tools such as HighTouch, Intercom, Heap, etc. 

  • Support leadership on analysis required to drive key meetings (Monthly Reviews, Performance reporting sessions, etc.)

  • Be a champion for data-driven decision making, analytics 

  • Own & maintain your projects, data models, dashboards, and use tools like Confluence, Google Drive, etc. proficiently to document and share your work for posterity in a fast-paced environment

What you have…

  • Proven experience as a Consultant, Data Analyst or a similar analytical role

  • Bachelor's degree in Business, Finance, Statistics, Data science, Engineering or a related quant field. A Master's degree is a plus.

  • You are a self starter with high energy and a proven ability to roll up your sleeves to get things done

  • You have experience optimising customer journeys, and running data-driven experiments to increase customer lifecycle value (churn, revenue, etc.)

  • You are a team player with a humble attitude, you can give and take criticism

  • You have experience collaborating with business leaders to support strong data-led decision making 

  • You have excellent communication skills and the ability to translate complicated technical analysis into compelling narratives that can be used to influence senior leaders.

  • You have a keen eye for detail, a critical mind, and the ability to prioritise tasks and manage multiple projects simultaneously.

  • You enjoy analysing business drivers and levers, getting deep into the data, using first principles thinking, and consistently delivering great results 

  • Knowledge of the software industry or hospitality sector is advantageous but not essential.

  • Analysis & Technical skills

    • Experience extracting, manipulating and interpreting data using SQL (Snowflake or Databricks experience preferred, but any will do).

    • Experience running analysis with Jupyter notebooks (python).

    • Handy with data visualisation tools like Tableau or Looker and have a willingness to get better.

    • Experience with Excel and/or Google sheets and are confident analysing data + building models in excel using excel functions (lookups, pivots, formatting, manipulation and transformation, visualisation)

    • Bonus: You have experience working with Data Science / Data Engineering teams

    • Bonus: You have experience working with Software Engineers and Product Managers

    • Bonus: You have experience with Salesforce

    • Bonus: You have experience with Customer Engagement & Marketing automation software like Marketo, Intercom or Salesforce Marketing cloud

    • Bonus: You have experience with ETL or Reverse ETL tools like Fivetran, Hightouch, Census 

Our Perks & Benefits…

- Equity packages for you to be a part of the SiteMinder journey 

- Hybrid working model (in-office & from home)

- Mental health and well-being initiatives

- Generous parental (including secondary) leave policy

- Paid birthday, study and volunteering leave every year

- Sponsored social clubs, team events, and celebrations

- Employee Resource Groups (ERG) to help you connect and get involved 

- Investment in your personal growth offering training for your advancement

Does this job sound like you? If yes, we'd love for you to be part of our team! Please send a copy of your resume and our Talent Acquisition team will be in touch.

When you apply, please tell us the pronouns you use and any adjustments you may need during the interview process. We encourage people from underrepresented groups to apply.

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Average salary estimate

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$90000K

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What You Should Know About Product Data Analyst - DR+, SiteMinder

Are you ready to dive into the world of data and analytics with SiteMinder as a Product Data Analyst - DR+? Located in the vibrant city of Bangkok, this role promises excitement and impact as you join a dynamic team dedicated to revolutionizing hotel commerce. At SiteMinder, we pride ourselves on our diverse and inclusive culture, believing that every individual is vital to our success. You'll collaborate closely with Product, Strategy, Analytics, and Operations teams, leveraging our extensive data resources to drive meaningful outcomes for over 44,500 hotels worldwide. Your analytical mindset will unravel customer interactions, revealing insights to enhance product adoption and user experience. You’ll be the creative data storyteller, turning complex datasets into actionable strategies that fuel business growth. You’ll partner with product development teams to implement analytics tools, run experiments to impact key metrics, and maintain dashboards that display our customer health. And it doesn’t end there! As a champion for data-driven decision-making, your expertise will facilitate informed discussions in leadership meetings. You’ll have ample opportunities to optimize customer journeys and engage with cutting-edge data technology. So, if you're a proactive, detail-oriented individual with a flair for presenting data narratives, join us at SiteMinder and help shape the future of our customers' experiences!

Frequently Asked Questions (FAQs) for Product Data Analyst - DR+ Role at SiteMinder
What does a Product Data Analyst do at SiteMinder?

As a Product Data Analyst at SiteMinder, you will play a crucial role in leveraging data to enhance decision-making related to our wide range of hotel commerce products. You’ll analyze customer behavior, optimize product adoption and run experiments that influence business growth. Essentially, you act as the bridge between data insights and product strategy.

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What qualifications are needed for the Product Data Analyst position at SiteMinder?

To qualify for the Product Data Analyst role at SiteMinder, it's essential to have experience in data analysis or a related field, along with a relevant degree. A strong analytical mindset with the ability to extract and interpret data is key, along with experience in SQL, data visualization tools, and collaboration with business leaders.

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How does SiteMinder support diversity as a Product Data Analyst?

At SiteMinder, diversity is at the core of our culture, and as a Product Data Analyst, you'll enjoy an inclusive environment that celebrates different voices and perspectives. We actively encourage everyone to bring their unique selves to work, which fosters innovative thinking and collaboration within our teams.

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What tools do Product Data Analysts use at SiteMinder?

Product Data Analysts at SiteMinder utilize a variety of tools including SQL for data manipulation, Jupyter notebooks for running analyses, and data visualization software like Tableau or Looker. Familiarity with Excel and Google Sheets is also crucial for building models and performing complex analytics.

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What type of projects does a Product Data Analyst work on at SiteMinder?

In the Product Data Analyst role at SiteMinder, you'll work on projects that center around customer segmentation, growth opportunities, and product adoption processes. You’ll translate data insights into actionable plans, develop dashboards for performance tracking, and partner with various teams to enhance our services.

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What is the work culture like at SiteMinder for Product Data Analysts?

The work culture at SiteMinder is dynamic, supportive, and aims to foster collaboration. As a Product Data Analyst, you’ll find yourself in an environment where innovation is encouraged, and your contributions are valued. With a focus on well-being, hybrid work options, and professional growth, it really is a great place to advance your career.

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Are there opportunities for growth as a Product Data Analyst at SiteMinder?

Absolutely! At SiteMinder, we prioritize professional development and personal growth. As a Product Data Analyst, you'll have access to training programs that enhance your skills and open up new career paths. Additionally, being part of a thriving tech environment allows for upward mobility as you gain experience.

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Common Interview Questions for Product Data Analyst - DR+
What experience do you have with data analysis tools?

When answering this question, discuss specific tools like SQL, Tableau, or Python that you've used, providing examples of how you've utilized these in past roles. Highlight any projects where your analysis led to meaningful insights or decisions.

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How do you handle data discrepancies in your analysis?

It's important to describe your systematic approach to identifying, investigating, and rectifying data discrepancies. Emphasize the importance of accuracy and the methods you employ for validation and assurance in your findings.

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Can you explain a successful data-driven project you managed?

Share a specific example where your data insights resulted in a successful outcome. Include details about the problem, your analysis process, how you collaborated with other teams, and the measurable impact of your work.

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How do you prioritize multiple projects with tight deadlines?

Demonstrate your time management skills by discussing tools or methods you use for prioritization, such as lists or software. Talk about a time when you successfully managed competing deadlines while maintaining quality.

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What is your experience with customer segmentation?

Detail your familiarity with various segmentation strategies and tools you've used to analyze customer data. Provide examples where your segmentation has influenced business strategies or marketing initiatives.

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How do you ensure clarity when presenting complex data to non-technical stakeholders?

Highlight your communication skills by mentioning techniques you use to simplify data for others, such as visualizations or storytelling. Sharing a direct experience where this was particularly effective can strengthen your response.

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What steps do you take before beginning a new analysis project?

Identify the process you follow for project kickoff, such as defining objectives, understanding stakeholders' needs, and gathering existing data. This showcases your strategic thinking and organizational skills.

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How do you keep updated with industry trends and tools related to data analysis?

Share specific resources, such as blogs, courses, webinars, or professional networks, that you use to stay informed about the latest trends in data analysis tools and methodologies.

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Can you describe a challenging analytical problem you solved?

Using the STAR method (Situation, Task, Action, Result), share a complex analytical challenge you encountered, the steps you took to solve it, and the successful outcome. This illustrates your problem-solving abilities.

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What metrics do you believe are most important for measuring product success?

Discuss metrics like customer engagement, retention rates, and revenue growth that align with SiteMinder’s goals. Explaining how these metrics relate to data insights you're familiar with shows your analytical understanding and strategic perspective.

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To liberate hoteliers with technology that makes a world of difference

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November 27, 2024

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