Senior Manager, Demand Gen Marketing - job 1 of 2

Job Summary

A company is looking for a Senior Manager of Demand Generation and Channel Marketing (Remote).

Key Responsibilities

• Design and execute integrated multi-channel campaigns to drive qualified leads and pipeline growth
• Develop and manage channel marketing programs to enhance brand awareness and partner engagement
• Oversee website management and implement SEO best practices for improved visibility and lead generation

Required Qualifications

• 7+ years of B2B marketing experience
• Proven track record in planning and optimizing multi-channel marketing campaigns
• Experience with HubSpot and analytics tools like Google Analytics
• Strong understanding of lead nurturing and pipeline acceleration tactics
• Bachelor's degree in marketing, business, communications, or a related field