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Director, Sales Enablement

Company Description

At Revalize, we build the software and technology that powers sales of manufactured, complex products. Our customers rely on our software to select and sell everything from commercial ovens, to specialized pumps and valves, to grain elevators, and more. We are the global leader in sector-specific software solutions that help manufacturers optimize revenue operations through design applications, engineering simulations, product selection, CPQ, PIM, visualization, and data analytics.

Headquartered in Jacksonville, FL, we serve over 20,000+ customers across the globe.

Revalize is a portfolio company of TA Associates.

Job Description

As the head of Sales Enablement, you will be responsible for managing the design, development, and deployment of the sales process, sales training, product education, sales skills enablement programs, sales bootcamps, sales academy, and sales certification programs that drive elite sales performance within the sales organization. You’ll own the sales playbook and its continuous evolution through the addition of new sales plays and development of battlecards, and you’ll be responsible for onboarding new sales hires. As a key member of the GTM leadership team, you’ll contribute to the overall direction and efficacy of the revenue engine. You will manage 2 direct reports spanning our North America and EMEA regions. 

Location

  • Remote in the United States

Responsibilities

  • Establish and align with the GTM leadership team on strategy for the sales enablement function that is aligned with the growth objectives of the GTM team, including the creation of an enablement charter that outlines how the function will affect the performance of the sales team 
  • Align our sales process to a sales methodology (e.g. value-selling, MEDDPIC), ensuring that verifiable outcomes of the sales process are established, clear activities and exit criteria are developed, and ensure that the sales process is well connected to the sales methodology. Train, reinforce, and coach reps and leadership to the established process & methodology 
  • Develop and own the learning journey of the entirety of our global sales team from onboarding through promotion into the next role, including development of onboarding programs, bootcamps, and certification programs to train and enable sales personnel in their roles, minimize ramp time, and maximize sales productivity 
  • Measure and monitor the impact of the enablement team using metrics to assess sales performance, productivity, and effectiveness that are aligned with GTM leadership and reviewed frequently 
  • Partner closely with product and marketing teams to ensure that we have the best, uniquely differentiated, and most-appropriate content to position us to win at every stage of the sales cycle. Develop content and programs to support new product launches, and deploying new messaging and packaging 
  • Own sales content to ensure it is developed in accordance with buyer personas and their needs and aligned to the sales process & selected methodology. Conduct gap analyses to understand where there are gaps in funnel content coverage and establish a process for determining what sales content is required to be built or improved 
  • Lead and program manage our annual Sales Kick-Off event, and establish a continuous learning and development program throughout the year 
  • Identify and develop a training program for specific sales skills leveraged throughout the sales process e.g. prospecting, discovery, negotiation 
  • Establish a culture of sales coaching and supporting programs to facilitate the team learning from one-another, and sales leaders are equipped with education, frameworks, tools, and technology to aid their development as world-class sales coaches to their teams 
  • Determine, then design and implement in partnership with key GTM stakeholders, the creation of ROI and value-oriented sales collateral, tools, and process 
  • Ensure that we have the right sales enablement tools and technology implemented to support the sales team, and that reps and managers are using – and receiving lift from - the enablement technology provided to them; ensure that our sales tools are thoughtfully aligned with our E2E sales process 

Qualifications

  • Bachelor’s degree  
  • 3-5 years of sales enablement experience with 1-3 years in a leadership role managing direct reports 
  • Led Enablement for a software company operating at scale with quantifiable outcomes 
  • Consistent track record of exceptional performance, delivering qualifiable impact on company revenue 
  • Expert in Sales Enablement and Sales Methodologies (MEDDPIC, Challenger, Sandler, value-selling, etc.) 

Additional Information

All your information will be kept confidential according to EEO guidelines. Qualified applicants will be asked to complete a 30-minute online assessment as a part of your application. The official working time zones are EST for US employees and CET for EMEA employees.

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Average salary estimate

$135000 / YEARLY (est.)
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$120000K
$150000K

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What You Should Know About Director, Sales Enablement, Revalize

Welcome to Revalize, where we empower sales teams with innovative software solutions. As the Director of Sales Enablement, you're stepping into a pivotal role where your expertise will shape the future of our sales process. Based in sunny Jacksonville, FL, you will manage the design, development, and deployment of key training programs that enhance our sales force's effectiveness. You'll be in charge of the entire learning journey for our global team—from onboarding new hires to leading our annual Sales Kick-Off event. Reporting directly to the GTM leadership team, you will align our sales processes with proven methodologies like MEDDPIC and value-selling, ensuring that every rep is equipped to excel in their roles. This role is not just about managing programs; it’s about fostering a culture of continuous learning and development. You will oversee all sales playbooks, develop necessary content tailored to buyer personas, and ensure our tools align perfectly with our end-to-end sales process. By measuring the impact of your initiatives, you'll drive improvements that translate directly into increased productivity and revenue. If you're an experienced enablement leader with a passion for coaching and developing sales talent, we invite you to join us as we redefine sales success at Revalize.

Frequently Asked Questions (FAQs) for Director, Sales Enablement Role at Revalize
What does a Director of Sales Enablement at Revalize do?

The Director of Sales Enablement at Revalize is responsible for shaping and enhancing the sales processes through effective training programs, strategic alignment with sales methodologies, and the development of tools and content that empower our sales teams to achieve excellence.

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What qualifications are needed for the Director, Sales Enablement position at Revalize?

To qualify for the Director of Sales Enablement role at Revalize, candidates should possess a bachelor's degree, 3-5 years of experience in sales enablement, and at least 1-3 years in a leadership role, demonstrating a proven track record of enhancing sales performance and company revenue.

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How does the Sales Enablement team impact the sales force at Revalize?

The Sales Enablement team at Revalize directly impacts the sales force by providing comprehensive training programs, aligning sales processes with effective methodologies, and ensuring that sales teams have access to the right tools and content, ultimately leading to higher efficiency and revenue generation.

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What methodologies does Revalize utilize in its sales enablement processes?

Revalize employs a variety of sales methodologies, including MEDDPIC, value-selling, and other industry-recognized frameworks, to enhance the effectiveness of its sales processes and ensure measurable outcomes in sales performance.

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Is the Director, Sales Enablement role at Revalize remote?

Yes, the Director of Sales Enablement position at Revalize is remote within the United States, allowing for flexibility in managing and collaborating with teams across different regions.

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What type of training programs are developed by the Director of Sales Enablement at Revalize?

The Director of Sales Enablement at Revalize develops various training programs, including onboarding initiatives, sales bootcamps, and certification programs designed to enhance the skills and productivity of the global sales team.

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What is the importance of establishing a sales playbook at Revalize?

Establishing a sales playbook at Revalize is crucial as it serves as a dynamic resource that outlines best practices, sales strategies, and methodologies, helping sales personnel perform consistently and effectively across various scenarios.

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Common Interview Questions for Director, Sales Enablement
How do you develop an effective sales enablement program?

When asked about developing a sales enablement program, it's essential to outline a strategic approach that begins with understanding the sales team's needs, mapping the training content to specific sales methodologies, and measuring the outcomes to ensure ongoing improvement.

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Can you describe your experience with sales methodologies?

In your response, mention any specific sales methodologies you're familiar with, such as MEDDPIC or value-selling, and provide examples of how you have applied these methodologies successfully in past roles to drive sales performance.

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What metrics do you use to assess sales enablement effectiveness?

Discuss the various KPIs you utilize, such as adoption rates of enablement tools, sales ramp-up time, and performance improvements among trained sales personnel, alongside how you use these metrics to iterate and improve training programs.

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How do you ensure alignment between the sales and marketing teams?

Explain the importance of collaboration between sales and marketing, sharing how you engage both teams in the content creation process, gather feedback, and ensure messaging aligns to support sales goals.

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What role does technology play in sales enablement?

In your answer, highlight how technology enhances sales enablement through tools that provide analytics, training modules, or CRM integrations, allowing sales teams to access valuable information and support their workflow effectively.

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How would you approach onboarding new sales hires?

Describe a structured onboarding process that includes comprehensive training on products, methodologies, and expectations, along with ongoing support and evaluation to ensure new hires adapt successfully and become productive quickly.

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What strategies do you employ to foster a culture of continuous learning in sales teams?

Discuss strategies such as regular training sessions, peer-to-peer learning opportunities, incorporating feedback mechanisms, and incentivizing participation in learning initiatives to cultivate an environment where continuous improvement is valued.

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How do you identify gaps in sales enablement content?

Explain your approach to conducting gap analyses through feedback from the sales team, analyzing performance metrics, and assessing alignment with buyer personas to determine what additional content or improvements are necessary.

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Describe your experience managing a remote sales enablement team.

Share examples of how you effectively managed remote teams through virtual communication tools, regular check-ins, and strategic planning to build rapport and maintain a high-performance culture despite geographical distances.

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What impact have you made in previous roles as a Sales Enablement leader?

Articulate specific achievements, such as measurable revenue growth, improved ramp times, or successful product launches, detailing how your initiatives directly contributed to enhanced performance within sales organizations.

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Full-time, remote
DATE POSTED
November 24, 2024

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