Product Marketing Director - job 2 of 10

Job Summary

A company is looking for a Product Marketing Director, Innovation Solutions.

Key Responsibilities

• Research and analyze market trends, customer profiles, and buyer journeys to inform go-to-market plans
• Develop and execute the go-to-market strategy for the Innovation Solution portfolio, collaborating with product teams
• Lead cross-functional collaboration for marketing campaigns, product launches, and sales enablement

Required Qualifications

• BS/BA degree required; MBA preferred or equivalent work experience
• Minimum of 10+ years of B2B software or SaaS product marketing experience
• Experience working with sales leadership to enhance the sales process
• Proven record of successfully launching and managing software products or services
• Strong analytical skills with experience in creating marketing strategies and go-to-market plans