Digital Marketing Manager

At Proppel, a Digital Marketing Manager plays a pivotal role in leading social media initiatives for our clients. This includes understanding client goals through kick-off calls, developing tailored strategies, writing captivating copy, and monitoring performance metrics to ensure the success of social media campaigns.

The ideal candidate for the Digital Marketing Manager role at Proppel should have a proven track record in digital marketing, especially in crafting and executing social media strategies. Strong copywriting skills, proficiency with social media analytics tools, and exceptional organizational abilities are essential.

Yes! The Digital Marketing Manager position at Proppel is 100% remote, allowing you the flexibility to work from anywhere while collaborating with an international team of top-tier professionals.

The work culture at Proppel is dynamic and supportive. As a Digital Marketing Manager, you’ll be part of a diverse team passionate about driving results for clients in the US and UK, with plenty of opportunities for professional growth and development.

Proppel values the professional growth of its Digital Marketing Managers by providing ongoing training, access to industry insights, and tools to enhance their skills in digital marketing and social media management.

While the specific salary for the Digital Marketing Manager role can vary based on experience, Proppel offers competitive compensation reflective of industry standards and recognizes the value of skilled talent.

To apply for the Digital Marketing Manager position at Proppel, ensure your CV is in English and submit it along with any relevant portfolio pieces showcasing your experience in digital marketing and social media strategy.

When answering this question, detail a strategic approach that involves researching audience demographics, setting specific goals, choosing the right platforms, and utilizing analytics tools to track performance. Tailor your answer to demonstrate how you've successfully implemented similar strategies in the past.

In your response, recount a specific campaign where you clearly outline the objective, strategy, execution, and results. Use data to illustrate the success of the campaign and the impact it had on client goals.

Talk about key performance indicators (KPIs) you use, such as engagement rates, reach, follower growth, and conversion rates. Include examples of how you've analyzed these metrics to inform future strategies.

Emphasize the importance of addressing negativity professionally and promptly. Discuss your approach, such as acknowledging concerns, responding thoughtfully, and directing the conversation to private channels when appropriate.

Be prepared to list various social media management and analytics tools you’ve used, explaining how they contribute to effective scheduling, performance monitoring, and supporting your strategy.

Mention your approach to continuous learning, such as following industry blogs, attending webinars, or participating in workshops. You could also highlight how you have applied new trends to your previous work effectively.

Share specific examples of projects where you crafted copy for social media posts. Explain your process for ensuring brand alignment and creating engaging content that resonates with the target audience.

Discuss your organizational strategies, such as using project management tools and setting clear deadlines. Highlight any techniques you use to ensure timely and high-quality delivery of projects.

Highlight the importance of building strong relationships with clients through open communication. Discuss how you collaborate with them to understand their needs and develop successful strategies.

Choose an example where you successfully monitored performance metrics leading to strategic adjustments that improved campaign efficiency. This showcases your analytical skills and adaptability.