Marketing and Communication (MARCOM)

Our client is building the future of AI-powered customer engagement, with RAISA, an AI assistant transforming interactions across retail, education, and service industries. Our platform enables businesses and resellers to self-serve, configure, and deploy AI assistants that enhance customer experience.

Marketing Communications Specialist will be responsible for developing and executing marketing strategies to promote their RAISA platform, running media campaigns on social media and traditional outreach.  Responding to customers’ queries and comments on social media and networking during marketing events. If you have experience in identifying with and building long-term relationships with target audiences, we’d like to meet you.

What you will do:

●      Coordinate the design of promotional material and distribute online and offline channels

●      Advertise our company and products/services on various media

●      Plan interviews and press conferences

●      Produce marketing copy for our website

●      Craft and send regular newsletters with company updates

●      Track ROI for marketing campaigns

●      Join social media groups and professional platforms to discuss industry-related topics

●      Monitor corporate website and social media pages and address clients’ queries

●      Network with industry experts and potential clients to drive brand awareness

●      Gather customer feedback to inform sales and product teams

What you bring:

●      5 years of Marcom experience (AI experience preferred)

●      Knowledge of SaaS solutions

●      Strong Communication skills

●      Campaign Management

●      Familiar with both B2B and B2C campaigns

●      Hands-on experience with web content management tools

●      Experience with marketing campaigns on social Media platforms