Media Manager - Digital Recruitment

Targeted, Effective and Efficient Digital Recruitment Campaigns.

At Nexus, we are all about Connecting People with Purpose. We help create the perfect place to work for our clients. We help people grow their careers. We help companies connect with their people in more meaningful, authentic, and impactful ways.

Specifically, our work spans across our clients’ ‘employee experience’ - from recruiting, to orientation & on-boarding, values and culture, pay & benefits, leadership, learning/training, engagement & recognition, and beyond.

We are looking for a Media Manager with specific expertise in Paid and Earned Media and experience in talent attraction/recruitment, with additional proficiency in programmatic, demand generation, re-marketing, re-targeting, audience definition and more.

In this role, you will:

• Develop and execute paid media strategies to target and attract the right people to our clients’ job postings on their career sites via other channels.
• Select platforms, buy media, launch and manage paid media campaigns via tools such as Google Ad Manager, Meta Ad Manager, etc.
• Manage ad budgets and campaign performance, ensuring high visibility for the right audiences, with minimal waste.
• Analyze, interpret, and express campaign performance and make recommendations to continuously improve campaign ROI.
• Conduct keyword research, to drive interest and engagement with our clients’ job posts.

This is a contract, remote working opportunity at this time, with the possibility for full-time employment.

 Why Join Us?

• Fully remote
• High autonomy and high trust environment and role
• Flexible working hours for media planning, buying, and optimizing (fantastic for anyone looking for freelance or part-time work)
• Working with Enterprise scale clients and accounts
• Control and input into the media plan, strategies, and tactics
• A generous base rate and performance-based Compensation structure

Your responsibilities will include:

• Attending pitch meetings with our sales team and Project/Account Management team to learn and understand the client needs and act as the subject matter expert to help win new business
• Creating digital media plans including appropriate recommendations for channels, geos, and budget
• Developing and deploying digital media plans and campaigns focused on psychographic and behaviour-based targeting across a variety of media channels (i.e. Meta, X, retargeting campaigns, behaviour-based targeting, etc.)
• Attending client meetings to report on campaign progress and make recommendations for optimization and improvement with the Project/Account Management team and with clients
• Analyzing/Reporting and managing campaigns to ensure ongoing performance improvements based on client feedback and analytics, as well as providing end-of-campaign reporting

What You’ll Need to Succeed

• 5+ years experience in Digital Recruitment Media Marketing and social media
• Ability to work in the Eastern time zone (EST) to meet with the Nexus team and attend client meetings as needed
• Deep understanding of the technical side of digital marketing, and how to integrate directly with client websites/career site, ATS, and/or backend to enable pixel tracking and optimal data collection and distribution throughout campaigns
• Ability to understand and explain complex digital media data to clients and Nexus teammates, and provide recommendations based on client needs and continuous improvement

Hiring Process:

• Submit application - Initial Interview (30 min) - Take home skills test (under 1 hour) - Fit Interview (1 hour) - Offer

If you are looking for interesting work with purpose, your efforts will contribute to an organization making a difference for a lot of people.

Please submit

1. Your resume
2. A short bulleted list of recent campaigns you have executed within the last 6 months

Please note that submissions following these information guidelines will be considered. Nexus Communications is committed to creating and maintaining an inclusive workplace.