Industry Marketing Manager

Job Summary

A company is looking for an Industry Marketing Manager to drive marketing strategies within the personal injury legal space.

Key Responsibilities:

• Act as an internal expert on the personal injury legal space, informing marketing strategy with industry insights
• Create engaging, vertical-specific content and experiment with campaigns to raise awareness in the legal industry
• Collaborate with the marketing team to develop programs that enhance brand awareness and growth within the legal vertical

Required Qualifications:

• 5-8 years of experience in litigation and/or pre-litigation law firms, preferably in the personal injury space
• Proven track record in crafting go-to-market strategies tailored to specific verticals
• Experience in building targeted content and presenting to the personal injury industry
• Analytical mindset with experience in driving industry-specific metrics
• Ability to thrive in a fast-paced, entrepreneurial environment with high autonomy