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Enterprise Growth Lead

Gorgias empowers ecommerce brands to grow through AI-powered customer experience. We are the #1 CX platform in the industry, trusted by over 15,000 merchants worldwide – from small independent shops to some of the largest ecommerce brands in the world.

We offer the most integrations of any tool on Shopify (100+) and the ability to get setup fast, without the need for complex onboarding. Gorgias offers its users a unified platform to manage every aspect of their customer support on every channel.

We can automate 60% of a brand’s support so that agents can focus on high-value conversations and driving sales. Plus, we offer purpose-built marketing tools to help merchants convert more shoppers into customers, driving GMV.

About the Team

At Gorgias, the Demand Generation team is the tip of the spear of revenue generation. Our job is to maximize revenue by efficiently driving sales demos by running marketing experiments across multiple channels (email, ads, customer referral, direct mail), rapidly scaling the ones that work, and supporting other departments with growth expectations (sales, partnership, events, etc.)

The team itself is composed of two main squads:

  • Marketing Intelligence is responsible for growth experiments ideation, campaign management, data analysis, and copy creation. You’ll work with Rory Conroy

  • Marketing Operations is responsible for implementing, scaling, and maintaining automated acquisition systems, and turning your craziest ideas into a reality. including data extraction and transformation. You’ll work with Growth Engineer such as Guillaume Aubert, Victor Barre, Axel Ruiz and Data Analyst such as Gonçalo Jardim

About the Role

We’re targeting the top 1,000 largest e-commerce brands on Shopify, with 45% market share—double our competitors. Our goal is to capture the remaining 500 logos within two years.

We’ve built a dedicated enterprise tribe and are hiring an Enterprise Growth Lead to drive this effort. You’ll own marketing execution, collaborate with sales and partnerships, and be directly accountable for pipeline and ARR growth from this 600-brand segment.

What You’ll Do

  1. Develop and Execute Enterprise Strategies: Craft and implement comprehensive growth strategies to engage and acquire large-scale e-commerce enterprises.

  2. Lead Cross-Functional Initiatives: Collaborate with sales, marketing and partnership to ensure alignment, drive enterprise customer acquisition and implement creative ABM campaigns (e.g., VIP experiences, “surprise & delight” campaigns, or 1events like sports games or exclusive dinners)

  3. Run Growth Experiments: Design and execute high-impact, unconventional experiments to open doors with enterprise prospects (e.g., create personalized “state of your CX” audit , sending bespoke physical mailers to execs, customer reference check, launching competitor "pain-point" ad campaigns targeting decision-makers.).

  4. Report and Measure Performance: Track KPIs and provide regular reports to senior leadership — whether through SQL queries or manual QA, offering insights and recommendations for continuous improvement.

Who You Are

  • Enterprise Growth Specialist: Proven success in targeting and acquiring enterprise accounts, ideally in SaaS or B2B environments.

  • E-Commerce Expertise: Deep knowledge of the e-commerce landscape, with experience engaging large e-commerce brands.

  • Ownership and Growth Mindset: Driven to own ambitious targets, tackle challenges head-on, and continuously seek feedback for improvement.

  • Strategic and Data-Driven: Skilled in designing strategies and using data (SQL) to monitor performance and solve complex problems.

  • Collaborative Communicator: Strong ability to work cross-functionally and influence stakeholders to align on and achieve shared goals.

Perks and Benefits

  • 🏖️ 5-week vacation

  • 🤕 Paid sick leave (15 days)

  • 🌏 6 weeks full remote/year

  • 🧸 Paid parental leave (16 weeks)

  • 🍽️ CAD $400/month for lunch expenses (you’ll have your own Gorgias credit card)

  • 🏥 We provide private health insurance and retirement pension

  • 💆🏻‍♀️ Get up to CAD $900 to set up your workstation at home (working from home should feel breezy)

  • 📚 Get up to CAD $2600 of learning material and wellness support per year! This includes CAD 1950 for learning material (such as books, courses, and individual coaching sessions) directly linked to your job scope, as well as a CAD 650 wellness budget. Take advantage of these resources to grow in your role and prioritize your personal development and wellness.

  • 🥰 Every quarter, we organize an online company-wide summit to discuss where we’re going and strengthen social bonds. Once per year, we organize offsite team retreats and company retreats!

More cool things to know about Gorgias... 😁

Diversity, Equity, and Inclusion at Gorgias

At Gorgias, we’re dedicated to creating a diverse, inclusive, and equitable workplace where everyone is valued. We provide equal opportunities without discrimination based on race, gender, age, disability, or any characteristic protected by law.

We also recognize that individuals from diverse backgrounds—especially women and underrepresented groups—may hesitate to apply if they don’t meet every requirement. If this role excites you and you’re eager to grow, we strongly encourage you to apply, even if you don’t check every box. You might bring something unique and valuable that we didn’t even know we needed.

If you need accommodations to participate in the application or interview process, perform essential job functions, or access other employment benefits, please contact us at accommodation@gorgias.com. Let’s grow together!

Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

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What You Should Know About Enterprise Growth Lead, Gorgias

Join Gorgias as an Enterprise Growth Lead in Toronto, where you will become an essential part of our mission to empower ecommerce brands through our AI-powered customer experience platform. At Gorgias, we pride ourselves on being the #1 CX platform with over 15,000 merchants trusting us, including some of the largest ecommerce names around. In this role, you will craft innovative growth strategies targeting the top 1,000 ecommerce brands on Shopify and work closely with our top-notch teams to drive enterprise customer acquisition. Your creativity will shine as you design unconventional growth experiments and implement dynamic campaigns that captivate decision-makers. With a growth mindset, you'll take ownership of ambitious targets and collaborate across departments, from marketing to sales and beyond. The opportunity to report and analyze crucial performance metrics will allow you to make data-driven decisions that influence the trajectory of our success. With our supportive culture and strong commitment to diversity and inclusion, you’ll thrive in an environment that values collaboration and innovation. Plus, enjoy generous perks such as 5 weeks of vacation, a wellness budget, and the opportunity for remote work. If you have proven success in acquiring enterprise accounts and a passion for ecommerce, we invite you to take the leap and join us at Gorgias, where together we can expand possibilities for brands worldwide!

Frequently Asked Questions (FAQs) for Enterprise Growth Lead Role at Gorgias
What does an Enterprise Growth Lead do at Gorgias?

As an Enterprise Growth Lead at Gorgias, your primary focus will be on crafting and executing innovative strategies to engage and acquire large-scale ecommerce enterprises. You will collaborate with various teams, run impactful growth experiments, and report on performance metrics, directly influencing our pipeline and Annual Recurring Revenue (ARR).

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What qualifications are needed for the Enterprise Growth Lead position at Gorgias?

To excel as an Enterprise Growth Lead at Gorgias, candidates should possess a proven track record in targeting and acquiring enterprise accounts, ideally within SaaS or B2B sectors. A strong understanding of the ecommerce landscape, coupled with strategic, data-driven skills, will set you apart in this role.

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What is the team structure like for the Enterprise Growth Lead role at Gorgias?

In this position, you'll be a part of the Demand Generation team at Gorgias, collaborating with marketing intelligence and operations squads. You will work alongside talented individuals such as Growth Engineers and Data Analysts to leverage insights for creating impactful marketing strategies.

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How does Gorgias support its employees' growth and development?

Gorgias is committed to employee development, providing up to CAD 2,600 annually for learning materials and wellness support. This includes funds for books, courses, and coaching directly tied to your job, allowing you to prioritize your growth and enhance your skills in the enterprise landscape.

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What benefits are offered for the Enterprise Growth Lead role at Gorgias?

Gorgias offers a range of attractive benefits for the Enterprise Growth Lead role, including 5 weeks of vacation, paid sick leave, private health insurance, and remote work options. You'll also receive a budget for lunch expenses and support for setting up a comfortable home workstation.

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What are the performance expectations for an Enterprise Growth Lead at Gorgias?

As an Enterprise Growth Lead at Gorgias, you’ll be expected to drive significant pipeline and ARR growth from a segment of 600 large ecommerce brands. This involves monitoring KPIs, executing creative marketing campaigns, and consistently providing valuable insights to senior leadership.

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What is the company culture like at Gorgias?

Gorgias fosters a collaborative and inclusive company culture, where diversity is celebrated and all employees are valued. The company emphasizes equal opportunities regardless of background and encourages unique individuals to apply, especially those who may not meet every requirement.

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Common Interview Questions for Enterprise Growth Lead
How do you approach developing growth strategies for enterprise accounts?

When developing growth strategies for enterprise accounts, I focus on thorough market research and understanding customer needs. I utilize data analytics to identify trends and collaborate with cross-functional teams to test and refine strategies that resonate with our target audience.

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Can you share an example of a successful marketing experiment you've led?

Certainly! One successful experiment involved a targeted marketing campaign where we personalized outreach based on past engagement data. We crafted unique value propositions for decision-makers, resulting in increased demo requests and higher conversion rates.

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What metrics do you track to evaluate the success of your initiatives?

I track key performance indicators such as lead conversion rates, customer acquisition cost, and overall pipeline growth. Additionally, I monitor engagement metrics from campaigns to continuously refine our approach and maximize effectiveness.

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How do you collaborate with sales and partnerships teams to drive enterprise growth?

Collaboration with sales and partnerships teams is essential. I ensure regular communication channels are open to align strategies, share insights, and create cohesive campaigns that both teams can leverage for better outreach and engagement with prospects.

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What challenges have you faced in acquiring enterprise clients, and how did you overcome them?

Challenges in acquiring enterprise clients often include lengthy sales cycles and diverse stakeholder involvement. I overcame these by investing time in understanding the backend decision-making processes of our prospects and tailoring our engagement strategies accordingly.

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How do you keep up with trends in ecommerce and marketing?

I stay current with ecommerce trends by following industry news, attending webinars, and participating in professional groups. Additionally, I leverage analytics tools to understand changing consumer behaviors and adjust our strategies proactively.

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What is your experience with account-based marketing (ABM)?

My experience with ABM involves developing targeted campaigns focused on specific high-value accounts. I tailor marketing messages and utilize various channels to engage those accounts personally, ensuring that we meet their unique needs and challenges.

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How do you handle feedback from senior leadership regarding your campaigns?

I embrace feedback as an opportunity for growth. I actively seek input from senior leadership and am open to constructive criticism. I believe that incorporating varied perspectives can lead to more innovative solutions and stronger campaign outcomes.

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What tools or software do you use to manage your marketing campaigns?

I utilize a variety of tools such as Salesforce for CRM, HubSpot for inbound marketing, and analytics platforms like Google Analytics for tracking performance metrics. These tools enable me to manage, analyze, and optimize campaigns effectively.

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Why do you want to join Gorgias as an Enterprise Growth Lead?

I admire Gorgias’s commitment to empowering ecommerce brands through innovative customer experiences. Being part of a company that values diversity and collaboration aligns with my personal values, and I am excited about the opportunity to contribute to your growth initiatives.

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Founded in 2015 by Roman Lapeyre and Alex Plugaru, Gorgias is a multi-channel help desk integrated with e-commerce merchants' (BigCommerce, Shopify Plus, and Magento) back-office. It allows merchants to manage all their customer support from a sin...

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Full-time, hybrid
DATE POSTED
November 28, 2024

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