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Go-To-Market Engineer

What We're Looking For:
A GTM Engineer who sees growth as an engineering challenge. You’ll be building and optimising tech-driven strategies for B2B cold outreach—leveraging automation, data, and rapid experimentation to improve lead generation and help us hit our revenue goals. You should be comfortable with both the technical and strategic sides of sales, and thrive in environments where no two days look the same. This is a role for someone who wants to engineer wins at scale.

About Us:
Founded in 2024 by Max Gowing, Brandon Baum, and Benjamin Leslie, Field Day is trusted by some of the world's biggest brands and fastest-growing businesses to help scale their revenue and grow their brands. We've partnered with companies of all sizes, including Sony, Amazon, Meta, Nike, and many more. Whether it's shooting content for social media, launching paid media campaigns, or working with our in-house creative team on conversion-focused creative, Field Day places growth at the core of everything we do.

What You'll Do:

  • Build & Maintain Tech Stack
    Design and manage a high-performing GTM tech stack (Clay, Apollo, warm-up tools, etc.) to streamline prospecting and scale efficiently.
  • Automate Workflows
    Identify bottlenecks and manual tasks, then engineer solutions through automation that improve outbound velocity.
  • Define & Refine ICPs
    Analyse product, customer, and market data to build accurate Ideal Customer Profiles and segmentation strategies.
  • Optimise Outreach Sequences
    Build and A/B test multi-step outreach cadences, constantly iterating to improve open, reply, and conversion rates.
  • Make Data-Driven Decisions
    Track and report on key performance metrics. Use insights to optimise campaigns, workflows, and messaging.
  • Collaborate Across Teams
    Work closely with Sales, Marketing, and RevOps to align strategies and deliver measurable pipeline growth.

Requirements

  • Proven experience in GTM, revenue operations, or B2B outbound sales roles
  • Proficiency in sales automation tools and modern GTM stacks (e.g., Clay, Apollo, ZoomInfo, HubSpot, etc.)
  • Strong data skills – confident building TAM models, intent-driven strategies, and lead scoring systems
  • Analytical mindset with a bias towards experimentation and iteration
  • Comfortable working cross-functionally in fast-paced, startup-style environments
  • A portfolio, project examples, or proven track record of GTM systems that delivered measurable impact
  • 27 days holiday
  • 1-week work abroad scheme
  • Friday drinks
  • Monthly breakfast club
  • Regular team lunches
  • ClassPass membership
  • Quarterly away days
  • Charitable days off
  • Pro-bono work opportunities
  • Modern North London office
  • Clear progression path

Average salary estimate

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Field Day is a company specializes in marketing and advertising services. It offers research & insights, brand strategy & development, creative development, and tactical activation. The company was founded in 1989 and is based in Toronto, Canada.

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Full-time, remote
DATE POSTED
March 27, 2025

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