Director of Paid Social Advertising

Job Summary

A company is looking for a Director of Paid Social Media Advertising.

Key Responsibilities

• Lead and scale the paid social strategy across various platforms
• Develop, test, and optimize performance-driven campaigns focused on client acquisition and ROI
• Build and mentor a high-performing paid social team while implementing advanced measurement strategies

Required Qualifications

• 5+ years of experience in paid social advertising, with at least 2 years in a management role
• Deep expertise in major social platforms and familiarity with emerging channels
• Strong background in audience segmentation, bidding mechanics, and creative testing
• Proven ability to run advanced measurement frameworks and interpret complex performance data
• Track record of scaling campaigns and budgets while delivering measurable business outcomes