Digital Relationship Management Director

Job Summary

A company is looking for a Director of Digital Relationship Management.

Key Responsibilities

• Lead the development and implementation of digital retention marketing strategies
• Develop and execute strategic plans for direct-to-consumer sales and merchandising
• Analyze website traffic and consumer behavior to refine marketing campaigns and digital experiences

Required Qualifications

• Bachelor's Degree
• 7 - 10 years of relevant experience preferred
• Experience with DTC System Management tools such as Salesforce Commerce Cloud and Adobe Analytics
• Strong leadership and cross-functional collaboration skills
• Ability to manage digital budgets and external agencies