Marketing Data Analyst - job 2 of 9

Job Summary

A company is looking for a Marketing & Data Analyst who will own marketing and go-to-market analytics.

Key Responsibilities

• Measure and monitor all marketing and go-to-market activities, defining key metrics for awareness, acquisition, conversion, and retention
• Analyze marketing, sales, and other data to identify trends, gaps, and opportunities
• Automate reporting and workflows using HubSpot and other tools

Required Qualifications

• 5+ years of experience in analytics (marketing, go-to-market, or sales data in B2B)
• Proven experience with marketing analytics, go-to-market metrics, and sales funnel analysis
• Hands-on experience with HubSpot and data visualization tools
• Comfortable with automation and no-code/low-code tools
• Strong understanding of B2B processes with experience in both startups and large companies