NPD & Mixology Manager

Craft Gin Club has redefined the way people discover new drinks, bringing a taste of the world’s best spirits directly to our members' doorsteps. From our humble beginnings with an unforgettable pitch on Dragon's Den to becoming the world’s largest gin club, we’ve grown into a powerhouse for gin lovers and rum adventurers alike.

As we innovate and expand, we’re seeking a NPD & Mixology Manager to take charge of our cocktail and drink creation programs, lead new product developments, and guide the production process from concept to launch. This role marries creative mixology with strategic project and product management, ensuring we deliver exciting, memorable drinks that meet our high standards for quality and innovation.

Role Overview:

As NPD & Mixology Manager, you’ll take on a diverse portfolio that includes:

• Mixology and Recipe Creation
• Develop innovative cocktail recipes for Craft Gin Club's magazine and The Stir cover shots.
• Act as the Drink Stylist at photoshoots, overseeing ingredient sourcing and styling for each shoot.
• Cocktail of the Month (COTM)
• Manage the COTM program for gin, rum, and limited-edition boxes, including monthly cocktail and syrup development.
• Lead monthly COTM meetings with partnerships, content, and branding teams.
• Product Development (NPD) for Syrups and Garnishes
• Oversee syrup and garnish development for all products, from sample requests through to final recipe approval and production.
• Coordinate with suppliers for ingredient samples, labels, and cost management.
• Project and Product Management
• Plan and manage production timelines, liaising with the supply chain team to ensure timely delivery of all components.
• Maintain accurate stock and cost tracking, working with finance and content teams to update pricing and allergen information.
• Identify emerging trends and consumer preferences to drive innovative, market-leading beverage products that keep our offerings fresh and ahead of the curve.
• Product Expertise and Quality Control
• Offer expertise on flavour, quality, and drink mixing to support NPD for RTDs, liqueurs, and other product lines.
• Provide feedback on new product developments and contribute to quality assurance for all drink-related offerings.

What we’re looking for:

An experienced mixologist with a flair for product innovation and a knack for managing complex projects. Someone who brings a blend of creative and strategic thinking, with the confidence to lead product development from concept through to consumer enjoyment.

• Experience: 5+ years in mixology, product innovation, or NPD in the beverage or hospitality industries.
• Skills: Strong project management capabilities with a proven track record of overseeing end-to-end product launches.
• Quality and Flavour Expertise: Deep understanding of flavour pairings, tasting, and quality assessment.
• People Skills: Excellent collaboration and team management abilities to lead cross-functional meetings and influence stakeholders.
• Financial Acumen: Skilled in budgeting and cost analysis, with experience managing supplier relationships and production costs.
• Organisation and Data Savvy: Confident with data tracking tools, spreadsheets, and comfortable presenting to leadership teams.
• Passion: A genuine interest in the craft of drink making and a love for spirits, especially gin and rum!

• 25 days holiday (increasing with tenure)
• Flexible working hours
• Regular social events and weekly gin tastings
• Generous staff discount on our online store
• Career growth opportunities in a fast-growing, innovative company