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Outpatient Specialist - Denver/Albuquerque

The Outpatient Specialist’s main mission is to maintain and grow the current customer base while creating new opportunities through selling the BIOFIRE product line. This includes the sales of instruments, reagents and other services to drive increased adoption and market share within a defined geographical region. The Outpatient Specialist is directly responsible for achieving the territory sales goal through outpatient clinics affiliated with IDNs and clinics not affiliated with IDNs within their assigned territory.  Additionally, the Outpatient Specialist will manage both direct sales as well as sales through our distribution partners to achieve high performance in the areas of customer satisfaction, revenue, and profitability.
Primary Duties
  • Deliver effective sales call management, opportunity management, pipeline management and forecast accuracy.
  • Identify and establish relationships with key customers and opinion leaders within defined territory.
  • Establish and maintain relationships with our distribution partners to support and advance opportunities and closes.
  • Assess, clarify, validate, and quantify the customer’s existing and unmet needs on an ongoing basis.
  • As a part of the Regional Sales team, the Outpatient-Market specialist will identify high value targets within assigned territory and develop strategies to close new business those accounts.
  • Maintain existing customer business to minimize lost business.
  • Work cooperatively in a matrix team and other colleagues to advance and close opportunities.
  • Serve as a liaison between the Outpatient market and Marketing. Channel competitive intel from the field to Marketing and participate as needed in marketing projects and new product launch request.
  • Identify key opinion leaders (KOLs) within defined territory.
  • Manage opportunity pipeline to ensure the timing of closes matches the monthly forecast as it is represented in our CRM tool and related dashboards.
  • Ensure the compliance of business activities meet the most stringent requirements of legal and ethical standards and current company policies.
  • Ensure account and customer information is shared and maintained in CRM in accordance with the company guidelines.
  • Support and participate in relevant conferences, trade shows, and symposiums, in coordination with sales leadership and marketing.
  • Deliver effective Sales Call Management, Opportunity Management, Pipeline Management and Forecast Accuracy.
  • Perform other duties as assigned.
  • Perform all work in compliance with company policy and within the guidelines of bioMerieux Quality System.

 

Training & Education

  • AAS required (Sales, Business/Marketing, or Science preferred).
  • Clinical lab operations and molecular knowledge preferred.
  • Sales experience required; Capital sales experience preferred.
  • Formal sales competency training preferred (e.g., Miller Heiman, Strategic Selling, SPIN)

 

Experience

  • AAS plus a minimum of 4 years of commercial sales, marketing, support and/or training in medical/life science fields required. Bachelor’s with 2 years of commercial sales, marketing, support and/or training in medical/life science fields preferred.
  • Strong Knowledge of molecular biology technologies, techniques, and disciplines preferred.
  • In vitro diagnostic (IVD) capital equipment preferred.
  • Point-of-care (POC) sales experience preferred.
  • Distribution-sales experience preferred.

 

Knowledge, Skills & Abilities

  • Presentation and advanced communication skills in a B2C and B2B environment
  • Functional Computer, CRM, Windows (Word, Excel, PowerPoint) and basic IT knowledge (related to Data Management, Networking, HIPAA and Cyber Security)
  • Ability to maintain a structured and detailed sales opportunity funnel.
  • Ability to accurately forecast and project capital and reagent sales in a large territory.
  • Ability to become a subject matter expert on complex diagnostic products. 
  • Ability to work in a matrix environment without authority.
  • Role Model Leadership Skills.
  • Situational Awareness to internal and external customers.
  • Self-Directed work ethic.
  • Goal drive oriented.
  • Logical thinking and problem solving skills.
  • Ability to maintain and advance multiple projects and initiatives at one time.

 

Travel Requirements:

70% Domestic

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Average salary estimate

$75000 / YEARLY (est.)
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$60000K
$90000K

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What You Should Know About Outpatient Specialist - Denver/Albuquerque, bioMérieux

As an Outpatient Specialist at bioMerieux, you will play a vital role in growing and maintaining our customer base while driving the success of our BIOFIRE product line. This hybrid role emphasizes both direct sales and collaboration with distribution partners as you work to increase adoption and market share within your assigned territory. You'll be actively engaging with outpatient clinics affiliated with Integrated Delivery Networks (IDNs) and those that aren’t, making your expertise crucial to achieving territory sales goals. In this collaborative atmosphere, you will build valuable relationships with key customers and opinion leaders, ensuring that their needs are not just met, but anticipated. Your responsibilities will also include managing sales opportunities, maintaining customer satisfaction, and providing critical feedback to our marketing team regarding our products and the competitive landscape. You will have the chance to attend and participate in key industry conferences and symposiums, making your impact felt across the field. This position requires strong knowledge of molecular biology and experience in commercial sales, which will empower you to forecast pipeline accuracy effectively and close high-value accounts. If you thrive in a dynamic environment with a focus on ethical standards and strong relationship management, being an Outpatient Specialist at bioMerieux offers a pathway to meaningful contributions and professional growth.

Frequently Asked Questions (FAQs) for Outpatient Specialist - Denver/Albuquerque Role at bioMérieux
What does an Outpatient Specialist at bioMerieux do?

An Outpatient Specialist at bioMerieux is responsible for managing and growing the customer base while promoting the BIOFIRE product line. This includes direct sales to outpatient clinics and working closely with distribution partners. The goal is to achieve sales targets while ensuring customer satisfaction through effective relationship building and sales strategy execution.

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What qualifications are needed for the Outpatient Specialist role at bioMerieux?

To become an Outpatient Specialist at bioMerieux, candidates typically need an AAS degree in Sales, Marketing, or Science, along with at least four years of experience in commercial sales within medical or life sciences. Knowledge of molecular biology technologies is preferred, and prior experience with capital sales is a plus.

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What will my day-to-day tasks look like as an Outpatient Specialist at bioMerieux?

Your daily tasks as an Outpatient Specialist will include managing a sales pipeline, conducting effective sales calls, building relationships with key customers, and assessing customer needs. You will also collaborate with colleagues, maintain CRM data, and participate in marketing projects and industry events.

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Is travel required for the Outpatient Specialist position at bioMerieux?

Yes, the Outpatient Specialist role at bioMerieux requires about 70% domestic travel, as you will need to engage directly with customers across your defined geographical territory and attend relevant conferences and symposiums.

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What skills are most important for an Outpatient Specialist at bioMerieux?

Key skills for an Outpatient Specialist include strong communication abilities in both B2B and B2C environments, effective time management to maintain a structured sales funnel, and deep knowledge of diagnostic products. Leadership skills and the ability to work collaboratively in a matrix environment are also essential.

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How does an Outpatient Specialist contribute to the marketing efforts at bioMerieux?

As an Outpatient Specialist at bioMerieux, you'll act as a bridge between the outpatient market and marketing teams. By providing competitive intelligence and customer feedback, you’ll help shape marketing strategies and support the successful launch of new products.

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What training opportunities are offered for the Outpatient Specialist role at bioMerieux?

bioMerieux encourages continued professional development for Outpatient Specialists, providing training opportunities that enhance sales skills and product knowledge. This includes formal sales training programs and on-the-job learning to ensure you are well-equipped to excel in your role.

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Common Interview Questions for Outpatient Specialist - Denver/Albuquerque
How do you approach managing a sales pipeline effectively as an Outpatient Specialist?

Managing a sales pipeline effectively involves maintaining detailed records of all customer interactions in your CRM system, regularly updating forecasts, and prioritizing leads based on potential value and urgency. Show your potential employer you understand the importance of this process to optimize sales success.

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Can you provide an example of how you built a strong relationship with a key customer?

When answering this question, share a specific scenario where you took the initiative to understand a client’s needs more deeply—perhaps through regular check-ins or offering tailored solutions that addressed their challenges. Highlight the outcome and how it benefited both parties.

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What strategies would you implement to grow market share for the BIOFIRE product line?

Discuss innovative strategies such as identifying untapped markets, leveraging data analytics to understand customer behavior, and engaging in targeted marketing efforts. Providing specific examples from past experiences can illustrate your insights effectively.

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How do you ensure compliance with legal and ethical standards in your sales approach?

Emphasize your commitment to ethical practices by detailing your experience with compliance training and your proactive measures to stay informed about industry regulations. It’s important to show alignment with bioMerieux’s high standards for legal and ethical business conduct.

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What role does teamwork play in your ability to succeed as an Outpatient Specialist?

Teamwork is crucial, especially in a matrix environment like bioMerieux. Discuss how collaborating with colleagues can enhance customer insights and ultimately lead to better strategic decisions. Highlighting previous experiences where teamwork led to successful outcomes can reinforce your point.

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Describe a challenging sales situation you faced and how you overcame it.

When discussing a challenging sales situation, describe the context, the action you took to resolve the issue, and the result. This demonstrates not only your problem-solving skills but also your resilience in challenging scenarios, which is important for a role at bioMerieux.

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What methods do you use for effective forecasting in sales?

Effective forecasting can be achieved through a combination of historical data analysis, market research, and staying connected with key customers. Discuss any tools or methodologies you’ve used, emphasizing how they have led to improved forecast accuracy in your previous roles.

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How would you assess customer needs in a B2B environment?

Assessment of customer needs often involves active listening, asking open-ended questions, and conducting follow-up interviews. Illustrate your ability to dig deeper into customer pain points and articulate how your recommendations provide solutions.

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What experience do you have in managing relationships with distribution partners?

Discuss your past interactions with distribution partners, focusing on strategies you’ve implemented to enhance cooperation and drive sales growth. Highlighting specific metrics or outcomes from these partnerships can showcase your effectiveness.

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How do you stay updated on industry trends that may affect your target market?

Staying updated on industry trends can be achieved through reading relevant journals, participating in professional organizations, attending industry events, and networking with colleagues in the field. Emphasize how this knowledge positions you to anticipate market changes and adapt strategies accordingly.

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bioMérieux provides diagnostic solutions (systems, reagents, software, services) which determine the source of disease and contamination to improve patient health and ensure consumer safety. Its products are mainly used for diagnosing infectious d...

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Full-time, on-site
DATE POSTED
November 27, 2024

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