Senior Product Analyst

About AllTrails

AllTrails is the most trusted and used outdoors platform in the world. We help people explore the outdoors with hand-curated trail maps along with photos, reviews, and user recordings crowdsourced from our community of millions of registered hikers, mountain bikers, and trail runners in 150 countries. AllTrails is frequently ranked as a top-5 Health and Fitness app and has been downloaded by over 75 million people worldwide.

Every day, we solve incredibly hard problems so that we can get more people outside having healthy, authentic experiences and a deeper appreciation of the outdoors. Join us!  

This is a U.S.-based remote position. San Francisco Bay Area employees are highly encouraged to come into the office one day a week.

Senior Product Analyst 

AllTrails is looking for a Senior Product Analyst to help inform product strategy by proactively generating insights that identify new opportunities, guiding how we iterate on existing features to drive business outcomes, and supporting the day to day ops of being embedded in a product development team. This role will report to the Senior Director of Data Analytics, and will partner closely with product managers, designers, researchers, engineers, and marketers, to uncover new ways of scaling AllTrails through product-driven growth.

• Empowering the team with actionable insights about our users and their behavior, to support our core product initiatives that drive business impact through engagement with some of AllTrail’s most popular features 
• Sharing findings, insights and recommendations across the broader organization 
• Create and design A/B experiments, reports and dashboards to track progress, analyze the results and provide decision recommendations 
• Standardizing reporting metrics based on key business objectives 
• Owning relevant KPIs, flagging potential performance improvements to the team early and often, and keeping the team informed of progress
• Partnering with teammates to develop and adapt analytic event definitions, testing frameworks, and segmentation criteria 
• Collaborate cross functionally to drive alignment and consistency in measurement 
• Identifying technical and strategic gaps in our analytics infrastructure and recommending solutions 

• 4+ years of work experience in analytics, data science, or other quantitative domains, specifically product and user behavior analysis for B2C teams 
• Deep understanding of the configuration and analysis of product A/B experimentation 
• Proficiency in pulling and joining large data sets with SQL and performing analysis using tools such as Python, R, or Excel 
• Proficiency in designing and building dashboards with tools such as Apache Superset, Looker, or Tableau 
• An understanding and excitement in building out optimized tables and views in a Data Warehouse/Marts 
• Strong attention to detail, analytical, and a problem solver 
• Strong communication skills, including the ability to persuade and inspire, a knack for breaking down complex concepts, and a proactive attitude towards knowledge sharing 

• Bottoms-up, cohorted subscription revenue experience 
• B2C mobile subscription software or internet company experience 
• Startup experience or experience working at a company that has scaled quickly 
• Experience with dBT, Dataform, Looker, Amplitude, Jira, Confluence, Coda, and/or Github 
• Passion for the outdoors 

• A competitive and equitable compensation plan. This is a full-time, salaried position that includes equity
• Physical & mental well-being: health, dental and vision benefits
• Trail Days: No meetings first Friday of each month to go test the app and explore new trails!
• Unlimited PTO
• Flexible parental leave
• Remote employee equipment stipend to create a great remote work environment
• Annual continuing education stipend
• Discounts on subscription and merchandise for you and your friends & family
• An authentic investment in you as a human being and your career as a professional

Nature celebrates you just the way you are and so do we! At AllTrails we’re passionate about nurturing an inclusive workplace that values diversity. It’s no secret that companies that are diverse in background, age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and perspective are proven to be more successful. We’re focused on creating an environment where everyone can do their best work and thrive.

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