Bengali/English Copywriter (Part-Time)

Who we are

We are a leader in mobile technology, providing innovative solutions to 1.2 billion consumers. In an ever-increasing digital world we help businesses grow their digital reach & toolkits to optimize user experience, increase engagement, attract new customers and boost their revenues. Think of performance marketing but on steroids as our top-notch marketeers and engineers build digital journeys through an omnichannel marketing approach like no other. Currently we work with the biggest names in Telco, Insurance, Education, FMCGs and Retail in over 45 countries in Latin America, Africa, the Middle East and South-East Asia.

The role

Have you ever received a marketing text message and either deleted it right away or thought that you could have done it better? This is your chance! The copywriter works in a creative partnership with the campaign manager to conceive, develop, and produce effective messages for mobile marketing campaigns. The copywriter is responsible for writing fun and compelling messages that sound as if they are coming from a real person, not a machine. These texts can establish an on-going virtual dialogue with participants, convince them to take action, or keep them entertained. Messages can reach a wide audience so the writing style must be broadly appealing, use persuasive, natural language, and reflect the copywriter’s deep understanding of his or her culture. What can you do with 160 characters or less?

Main Responsibilities:

• Write clear, persuasive, and original messages/scripts for advertising a variety of products and services to engage consumers.
• Proofread and edit content for spelling and grammar in both English and Bengali.
• Use the company’s Content Management System (CMS) daily to manage content updates.
• Monitor participants’/end-users’ responses to campaigns to ensure Customer Care compliance.
• Stay updated with popular culture, trends, and current affairs in Bangladesh.
• Collaborate with various teams (Digital Media/Content) to provide translations and support related processes.

• Native proficiency in both Bengali and English.

• Based in Bangladesh.
• Degree in Copywriting, Journalism, Marketing, or related fields.
• Minimum 1-2 years of professional experience in copywriting/journalism (for websites, newspapers, magazines, advertising agencies)/online marketing or advertising.
• Highly creative and imaginative, with a keen interest in clients' products or services.
• Proficient in writing clear, concise, and grammatically correct content.
• Understanding of different language styles that appeal to diverse target markets.
• Good computer skills (MS Office) and reliable internet connection.
• Ability to work well in a team and with a range of creative professionals.
• Able to work under pressure, self-motivated, and well-organized.

We offer a competitive base salary and benefits, directly dependent on the candidate’s qualifications and skills. The real excitement comes from working closely with a dynamic, smart, agile, and highly motivated team in a competitive and fast-paced environment.

Follow us on LinkedIn and stay updated on our latest news. Upstream is an equal-opportunity employer.

Upstream is an equal-opportunity employer. The Company does not discriminate on the basis of race, color, creed, pregnancy, religion, gender, national origin, age, disability, marital, or any other legally protected status. The Company also makes reasonable accommodations for disabled employees. Finally, the Company prohibits the harassment of any individual based on their protected status. This policy applies to all areas of personnel actions including recruitment, hiring, training, promotion, compensation, benefits, transfer,and social and recreational programs