Thumbnail Design Strategist

Job Summary

A company is looking for a Thumbnail Strategist.

Key Responsibilities

• Design and develop compelling thumbnail concepts that drive clicks and align with each channel's style
• Manage contract thumbnail designers, providing direction, feedback, and ensuring timely delivery of assets
• Collaborate closely with channel leads and creative teams to ensure brand consistency and strategic alignment across all thumbnails

Required Qualifications

• 3-5 years of experience designing YouTube thumbnails, with a portfolio that demonstrates proven results
• Strong visual storytelling skills with an eye for attention-grabbing design
• Proficiency with the Adobe Creative Cloud Suite (Photoshop, Illustrator, etc.)
• Ability to manage contractors or creative vendors, balancing quality and speed
• Understanding of YouTube trends and the role thumbnails play in video performance