Senior Marketing Activation Manager - job 2 of 3

Job Summary

A company is looking for a Marketing Campaign Activation Sr. Manager (US) Partner.

Key Responsibilities

• Partner with campaign teams to refine strategies for multi-channel campaigns supported by data and technology frameworks
• Collaborate with stakeholders to translate campaign objectives into technical execution plans for optimal data flow and performance measurement
• Design campaign solution architecture to support execution, including tracking, lead management, and segmentation

Required Qualifications

• Bachelor's degree in Marketing, Information Technology, Business, or a related field; equivalent experience will be considered
• 10+ years of experience in digital marketing, marketing operations, or technical project management
• Proven track record of designing and implementing technical solutions for marketing campaigns
• 5+ years of experience with marketing technology platforms such as Salesforce CRM and Google Analytics
• Strong understanding of data architecture, data integration, and marketing analytics