Senior Manager, Lead Management Analytics

Job Summary

A company is looking for a Lead Management & Analytics, Senior Manager (US Partners).

Key Responsibilities

• Monitor key metrics such as lead generation, conversion rates, and return on marketing investment
• Provide data-driven recommendations and analyze the customer lifecycle to enhance acquisition and retention
• Conduct data analysis to generate actionable insights that inform marketing strategies and performance improvements

Required Qualifications

• Bachelor's degree in Marketing, Business, Statistics, Data Analytics, Data Science, or a related field
• 8-10+ years of experience in data analysis, reporting, or business intelligence, preferably in a marketing context
• Strong understanding of Channel Partner operations and marketing metrics
• Experience with data visualization tools such as Power BI or Looker
• Familiarity with querying and analyzing data from data warehouses