Senior Customer Marketing Manager - job 1 of 7

Job Summary

A company is looking for a Senior Manager of Customer Marketing to lead high-impact programs that engage enterprise customers throughout their lifecycle.

Key Responsibilities:

• Plan and execute customer lifecycle campaigns to drive adoption, satisfaction, expansion, and renewal
• Develop and manage customer stories, references, and testimonials while collaborating with other teams
• Co-lead the planning and execution of customer events, including the annual Customer Summit and Executive Customer Advisory Board initiatives

Required Qualifications:

• 5-7 years of experience in B2B marketing, with 2-3 years in customer marketing or advocacy roles
• Experience marketing to enterprise-level customers with $100M+ in revenue and long sales cycles
• Strong understanding of account-based marketing principles and customer lifecycle tactics
• Demonstrated success in leading customer events and summits
• Data-driven mindset with experience measuring marketing impact on pipeline and retention