Job details

Product and Growth Marketing Lead

Rutter powers the solutions that help SMBs thrive.

The best B2B products in the world are integrated. Our core product, Rutter’s Unified API, helps hundreds of engineering and product teams from leading B2B fintech and commerce companies like Mercury, Airwallex, Payoneer, and Parafin save time and money by building and maintaining robust integrations across many platforms. Rutter integrates into over 75 accounting, commerce, and payments platforms and unifies the data model through a single schema.

Founded in 2020, we raised $27M in seed and Series A led by Andreessen Horowitz, YC Combinator, and many investors from leading fintech innovators like Plaid, Alloy, Ramp, and Modern Treasury.

Together with our customers, we empower over 1M small business owners with increased access to capital, real-time financial data to make better decisions, and technology to streamline business processes with limited resources.

Your Role - building a growth engine to fuel our sales pipeline

We are seeking a naturally curious, highly motivated, and collaborative Product and Growth Marketing Lead to join our team to build our revenue pipeline.

In this role, you will be a critical member of Rutter’s Go-To-Market team and be directly responsible for owning our company messaging, positioning, and content. You will work closely with our GTM and EPD teams to bring new products to market and own growth campaigns to generate sales pipeline.

You’ll be working with a veteran GTM team, whose team members have previously built GTM functions from $1M through IPO. You’ll report directly to the VP of Revenue.

What your day will look like

You will:

Define and execute our product marketing strategy – from high-level messaging to creating technical content for product managers, engineers, and fintech products
Define and execute marketing/growth campaigns – email, paid, webinars, sponsorships, etc.
Own our corporate website - we use Webflow and Amplitude
You’ll partner closely with our design, SDR, field marketing, and product teams and collaborate with our web and ad agencies

You have:

5+ years of experience in a B2B product marketing role for a technical product
A track record of using data and automation to drive predictability and scale
Fintech experience is a plus, with an emphasis on accounting automation products

You love:

Creating messaging and content for technical stakeholders
Using data and running experiments to continuously improve
Having significant ownership of key areas of demand gen
Working in a fast-paced, collaborative environment with opportunities for growth and development

What you'll get:

Unlimited paid time off, quarterly company-wide recharge days, and a wellness stipend
100% medical, dental, and vision coverage
16 weeks of paid parental leave
401K match
Ownership & stake in the company

Where we are, and where you’ll be:

We have a local office in Flatiron Manhattan. We are intentional in building a strong in-office culture and encourage our employees to come into the office 3-5 days a week.

Compensation

If performed in New York or San Francisco, the total on-target earnings cash compensation range for this role is ~$160,000.
Our actual compensation packages are based on a wide array of factors unique to you, including your skill set, years of experience, and geographic location.

Rutter believes that diversity and inclusion enrich our workplace, so we are committed to hiring talented individuals with diverse backgrounds for our roles, including qualified applicants with prior arrest or conviction records in accordance with local, state, and/or federal laws, including the San Francisco Fair Chance Ordinance.

Rutter Glassdoor Company Review

4.2

Rutter DE&I Review

3.6

CEO of Rutter

Fraser H. Edison

Approve of CEO

Average salary estimate

$160000 / YEARLY (est.)

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$160000K

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What You Should Know About Product and Growth Marketing Lead, Rutter

If you're ready to step into an exciting role as a Product and Growth Marketing Lead at Rutter, based in the vibrant heart of New York City, then we want to hear from you! At Rutter, we empower small businesses with cutting-edge solutions that make life easier and more efficient. Our Unified API integrates seamlessly with over 75 platforms, making it a favorite among B2B fintech and commerce companies like Mercury and Airwallex. As part of our dynamic Go-To-Market team, you'll have the opportunity to shape our messaging and content, define our marketing strategy, and implement growth campaigns that will drive our revenue pipeline. Your role will involve close collaboration with talented professionals who have firsthand experience building companies from ground zero to IPOs. We're looking for someone who thrives in a fast-paced environment, has a passion for creating impactful content, and loves leveraging data to optimize performance. With an excellent benefits package that includes unlimited PTO and full medical coverage, you'll have the support you need to flourish in your role. Join us in Flatiron Manhattan to collaborate with brilliant minds in a culture that values diversity and innovation. This is not just a job, it's a chance to make a real difference in the world of fintech and help small businesses thrive. If you’re excited about leading growth initiatives at a cutting-edge company, Rutter is where you can make that aspiration a reality!

Frequently Asked Questions (FAQs) for Product and Growth Marketing Lead Role at Rutter

What does a Product and Growth Marketing Lead at Rutter do?

As a Product and Growth Marketing Lead at Rutter, you'll be pivotal in developing and executing marketing strategies that drive growth and enhance our sales pipeline. This involves crafting clear messaging, launching growth campaigns, and closely collaborating with various teams to ensure successful product launches.