Product Marketing Manager
Job Overview:
Remote Recruitment is looking for a highly motivated and experienced Product Marketing Manager to join our team. In this role, you will be responsible for developing and executing marketing strategies that highlight our recruitment solutions and resonate with our target audiences globally. As a Product Marketing Manager, you will play a crucial role in bridging the gap between product development and our marketing efforts while ensuring our offerings are aligned with market needs and demands.
You will work closely with cross-functional teams, including product development, sales, and customer support, to create compelling marketing campaigns that drive awareness, engagement, and sales growth. If you have a passion for product marketing and a keen understanding of the recruitment industry, we want to hear from you!
Key Responsibilities:
- Develop and execute comprehensive marketing strategies for our recruitment products and services.
- Conduct market research to understand customer needs, preferences, and competitive landscape.
- Create and deliver impactful marketing content, including product positioning, messaging, and collateral.
- Collaborate with the sales team to support lead generation efforts and provide training on product features and benefits.
- Analyze marketing campaign performance and communicate insights to optimize strategies.
- Organize and lead product launches, ensuring cross-channel marketing alignment.
- Stay current with industry trends to identify new marketing opportunities and challenges.
Qualifications and Experience:
- Proven experience as a Product Marketing Manager or similar role in the recruitment or technology sectors.
- Strong understanding of marketing principles, product positioning, and go-to-market strategies.
- Excellent communication and presentation skills, with an ability to engage diverse audiences.
- Proficiency in market research and data analysis tools to inform marketing strategies.
- Creative mindset with strong problem-solving abilities.
- Ability to work cross-functionally and lead initiatives across teams.
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Knowledge of CRM and marketing automation platforms is a plus.
- Work From Home
- Training & Development
- Performance Bonus