Vice President of Demand Generation - job 1 of 6

Job Summary

A company is looking for a VP of Demand Generation.

Key Responsibilities

• Develop and execute a multi-channel global demand generation strategy to drive qualified pipeline for the sales organization
• Lead integrated campaign execution across various marketing channels and maintain a strong bias for action
• Own and manage the demand generation budget, making data-driven recommendations to maximize ROI

Required Qualifications

• Bachelor's degree in marketing, business, communications, or a relevant field
• 10+ years of B2B marketing experience with at least 5 years in a senior demand generation leadership role
• Proven track record of building and scaling high-performing demand generation programs
• Hands-on experience with marketing automation platforms and CRMs (e.g., HubSpot, Marketo, Salesforce)
• Strong leadership and people management skills with a passion for team development