Senior Manager of Paid Media - job 1 of 2

Job Summary

A company is looking for a Senior Manager, Paid Media to lead customer acquisition and revenue growth through integrated digital marketing campaigns.

Key Responsibilities

• Oversee and optimize global paid media strategies across multiple channels and platforms
• Develop and execute performance marketing plans to drive customer acquisition and retention
• Collaborate with cross-functional teams to align marketing initiatives with business goals

Required Qualifications

• 8+ years of performance marketing B2B experience, with 5+ years in a leadership role
• Proficient in analytics tools and campaign management platforms
• Experience with Account-Based Marketing (ABM) and marketing automation tools
• In-depth knowledge of performance metrics and optimization strategies
• Experience managing large-scale digital budgets and reporting to senior leadership