Senior Content Marketing Manager - job 3 of 12

Job Summary

A company is looking for a Senior Content Marketing Manager to build and optimize their content marketing strategies.

Key Responsibilities:

• Define the content marketing roadmap and editorial calendar for user/buyer journey optimization
• Oversee the production of various content types, ensuring a cohesive strategy across the buyer journey
• Track and analyze content performance metrics to inform improvements and optimize ROI

Required Qualifications:

• Minimum of 7 years of experience in B2B tech content marketing, with at least 3 years in a startup environment
• Proven experience in creating measurable, high-value ICP and channel-specific content
• Deep understanding of the B2B sales cycle and content's role in the buyer journey
• Strong project management skills with the ability to manage multiple projects simultaneously
• Personal enthusiasm for AI tools with hands-on experience in content marketing leverage