Programmatic Strategist

Job Summary

A company is looking for a Programmatic Strategist to manage and optimize programmatic advertising campaigns for clients.

Key Responsibilities

• Develop and implement comprehensive media strategies and programmatic campaigns across various platforms
• Monitor, optimize, and report on campaign performance while troubleshooting issues as they arise
• Serve as the primary client contact, providing updates and presenting strategic recommendations

Required Qualifications

• 3+ years of experience in programmatic roles, preferably in B2B environments
• Hands-on expertise in media buying and campaign optimization in Demand-Side Platforms (DSPs)
• Proven track record in programmatic media planning and measurement frameworks
• Strong understanding of how programmatic and other marketing channels work together
• Experience managing programmatic budgets over $50k/month