Product Marketing Associate - job 1 of 3

Job Summary

A company is looking for a Product Marketing Associate to support product messaging and drive customer engagement.

Key Responsibilities

• Support product marketing initiatives by collaborating with marketing, product, sales, and customer success teams
• Act as the voice of the customer, influencing product roadmap and marketing content based on customer needs
• Define and manage the go-to-market strategy for new products, including market research and competitive analysis

Required Qualifications

• 3 years of product marketing or marketing research experience in a B2B SaaS environment
• Demonstrated ability to collaborate effectively across multiple teams
• Analytical thinker with the ability to synthesize qualitative and quantitative data
• BA/BS degree in business or a related field
• Experience in market-facing roles, such as presenting to customers and conducting competitor analysis