Marketing Operations Specialist - job 3 of 4

Job Summary

A company is looking for a Marketing Ops Specialist to support their automation and operational efforts.

Key Responsibilities

• Support the Automation Platform team with governance and processes for the Marketo platform
• Strategize and execute operational efforts for global stakeholders, ensuring lead generation is measured and tracked
• Coordinate with Sales Operations and Marketing Analytics for system support and reliable reporting

Qualifications & Requirements

• 2+ years of marketing experience in a Marketing Operations role
• Experience with Marketo or equivalent platform and Salesforce
• Strong understanding of marketing inbound channels and lead funnel management
• Experience in auditing and quality assurance of high-use programs
• Knowledge of CAN-SPAM, GDPR, and CCPA compliance