Lead Product Manager - job 4 of 18

Job Summary

A company is looking for a Lead Product Manager, Data Monetization.

Key Responsibilities

• Own the product strategy and roadmap for data monetization initiatives
• Lead integrations with key advertising platforms, focusing on optimization and EMQ scores
• Collaborate with cross-functional teams to build scalable infrastructure for data usage and audience activation

Required Qualifications

• 6+ years of product management experience in ad tech, martech, or B2B SaaS
• Experience with integrations involving Meta, TikTok, or similar platforms
• Proven track record of driving product launches from alpha to GA
• Understanding of EMQ scores and social ad targeting mechanics
• Familiarity with experimentation frameworks such as A/B testing